Priya Kumar

Head of Content and Social Media

  • LevelSenior
  • LocationLondon, United Kingdom
  • AvailabilityLocked Pro Plan feature
  • ProfessionsHead of Content - Content Editor
  • Wayne Liu
  • Rachel McConnell
  • Chris Hooper
Connections

Projects

  • Barclaycard x Prince's Trust
    Priya Kumar
    Head of Content and Social Media
  • Barclaycard Fraud Fighting Tool
    Priya Kumar
    Head of Content and Social Media
  • Barclaycard Entertainment - Social Content
    Priya Kumar
    Head of Content and Social Media
    Peter Hector
    Amazon Fire TV Stick Support
  • Jack Wills - Social Media Strategy (Summer, Autumn, Winter 2017)
    Priya Kumar
    Head of Content and Social Media
  • John Lewis Product Copy - johnlewis.com
    Priya Kumar
    Head of Content and Social Media
  • SHE Magazine - February 2014
    Priya Kumar
    Head of Content and Social Media
  • Travel Piece: Welcome to Saint-Tropez
    Priya Kumar
    Head of Content and Social Media
  • Femina Middle East, Gwen Stefani Cover Story
    Priya Kumar
    Head of Content and Social Media

About me

Content creator that builds brand identities using words.

Locked Pro Plan feature

Skills

  • Copywriting
  • Creative Writing
  • Editorial
  • Digital Media
  • Social Media
  • Wordpress
  • Art Journalism
  • Brand Tone
  • Internal Comms
  • Public Relations

People I’ve worked with

View all

Companies I’ve worked with

View all
  • Jack Wills

    Jack Wills

    • Fashion
  • John Lewis & Partners

    John Lewis & Partners

    • Design
  • Infinia Group

    Infinia Group

    • Branding
  • S

    SHE Magazine

    Work history

    2017

    Head of Content & Social Media

    Jack Wills

    May 2017 - Nov 2017
    • London, United Kingdom
    • Full Time
    • Driving key business and brand objectives through creation and implementation of a cross-channel content programme for all social channels. Championing and developing the Jack Wills tone of voice across all areas from site to social to print  Responsible for audience engagement and interaction with the brand.  Delivering strategic growth and engagement of the Jack Wills audience and community  Editorial lead and final content sign off on all brand copywriting.  Project management across teams.  Creating a brand narrative across nine social media channels  Planning, managing and delivering a strategic multimedia mix on social (including audio, video).  Content creation.  Identifying trends across social media and pursuing them as appropriate  Updating key stakeholders on weekly via trade reports.

    2017

    Senior Copywriter

    Infinia Group

    Mar 2016 - Mar 2017
    • London, United Kingdom
    • Full Time
    • Developing briefs into attractive and engaging copy | Using commercial awareness to deliver strategically sharp communications | Developing and endorsing copy best practices, keeping copy consistent and identifiable for each client | Working in tandem with the design team to devise creative strategies | Using creativity to curate and execute both B2B and B2C marketing collateral including web content, sales brochures, lifestyle editorials, press releases and more | Plan, monitor and cultivate followings for all Insignia social media channels including Facebook, Instagram, Twitter and LinkedIn

    2016

    Jan 2015 - Mar 2016
    • London, United Kingdom
    • Full Time
    • Wrote and adapted product copy for web and mobile across John Lewis’ home category | Work extended across multiple CMS platforms, juggling dozens of products in a single day | Worked collaboratively with merchandisers to offer customers the best UX possible

    2017

    Executive Editor

    SHE Magazine

    Jan 2012 - Aug 2017
    • Toronto, Canada
    • Freelance
    • Founding Executive Editor in Canada, now working part-time from London  Built the team from the ground up | Plan flat plans, layouts and final editorial spreads with the support of a design team | Attend presentations, shows and events promoting products, designers and brands for coverage | Proof full issue prior to sending it for print | Manage SHE’s digital channels including website, Facebook, Twitter and Instagram

    Education

    2016

    Oct 2015 - Dec 2016
    • MA in Arts & Lifestyle Journalism

    Awards

    2003

    Duke of Edinburgh Gold

    Bayview Glen School