Qozeem Achilleas Lawal Fashion Brand Director & Production Assistant

About me

If there's a story to be told, especially through a lens, I will be there. I have years of experience running my own fashion brand, then discovering a love for wider creative direction in related fields through the photo and video shoots which I freelance in. I am a master's graduate from London College of Fashion and have a passion for creating coherent, detail-oriented visual presentations, whether its content, product or experiences. I am also part of the commissioning body for public artwork in my local area with our first commission in the fabrication process. I can combine commercial and socio-cultural awareness with a knack for storytelling to help create a successful outcome in fashion or another creative field.

Questions Projects Experience Team

Let me know what you think of my latest project!
4 months ago
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Projects

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Carpe T-Shirt Photo CampaignPhoto campaign for Achilles. We created a faux rock band and magazine editorial spread to promote the new shirts. The film photography shots were over-processed and edited to look like old magazine scans. The imaginary interview was between the rock duo Bee and Dee. The shirt design was painstakingly digitally painted. It features the head of a minotaur with bloody hand-prints on its horns. The beast has been branded with the word “LIFE”; grab life by the horns. The visually stark design is at
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Snake Jade Bodycon DressShot at a late hour after a video shoot, on my iPhone (viewable here: https://www.instagram.com/reel/Cc8iM6mF-AD/?igshid=YmMyMTA2M2Y=) Although appearing to be, the dress is not symmetrical, just like the human body. I want anybody to be able to put this on and not feel the need to be perfect and unnatural. “If my dress isn’t perfect, then I can relax and not need to be”
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Top 2 Not 2 BTSSome eclectic behind the scenes shots from the latest Achilles release. Taken by the peerless David Ejins.
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Top 2 Not 2The late summer 2020 release from Achilles
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Achilles Clothing: Snake Skull II T-ShirtThe launch of Achilles Clothing Ltd.'s Snake Skull II T-Shirt
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Tragic Hero CollectionThe sole drop of 2018. Baby steps! Like me, the design features another Achilles in London. Working from original photography of the Hyde Park monument, I reduced the image to the stark version screen printed on the final design. Due to a communications hiccup, the final design is not what actually made it out. Shot in South East London, my home, this is the basic diet if fashion was food. How tragic..

Projects credited in

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Muse Collection (SS’21)Clothes which are bold and beautiful to make the wearer feel the same way. These pieces were designed to appear symmetrical, but on closer inspection are clearly not, like the human body. You should be able to wear these pieces with the peace of mind that ‘if my clothes already aren’t ‘perfect’, I don’t need to be. Shot by Paolo Balladares on a Hasselblad 500CM with Portra 400
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Pick Your Poison (SS’21)Spring/Summer 21’s instalment of a classing Achilles graphic T-Shirt. As always the original design was hand painted, with the T-Shirts produced to order. These were shot by predominantly by David Ejins on classic Portra 400 and now elusive Pro 400H (RIP). Locations span Wapping and Hyde Park. These pieces embody, at their core, what it means to be by Achilles. Taking from the traditional establishment of cultural & artistic luxury and letting it meet an accessible form, in this case a T-Shirt
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Thamesmead Creative StudioAre you creative? Want to... Form a new creative studio? Commission public art? Get paid? Have fun? Our new creative team is looking for five young people to form Thamesmead's first creative studio which will oversee Southmere’s first permanent public art commission.
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Monogram TurtleneckBehold, the debut of the soon-to-be iconic ACHL monogram on a light turtleneck to be worn when you’re up, when you’re down, whenever! Cut, sewn and made in London. Modelled by Tee Peters, shot by Yeside Williams
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Most wholesome music video award goes to...This is probably the most wholesome song you would've heard in a while ✨ I wrote a thank you song to all my listeners, released it on one of their birthdays & it's called Uzma Flow. I made the song with my producer partner Mensing, as a celebration for those who have been interacting & supporting my music. We distributed the song privately to fans via email where they would get a bespoke message from myself, thanking them for how much they've helped my journey so far.
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'Leave Her' - Tee Peters (Music Video)Role: Performer, Screenwriter and Song Writer Genre: Independant Film/Music Video Leave Her is a music video produced in collaboration with myself and nottingham based video production company Otto Videos. It is a charming tale about a young man chasing after a girl he likes whilst tackling his many friends arguing that he should 'leave her' alone.