Work history
Consumer Marketing AssistantDr. Martens PLC
- London, United KingdomFull Time
- Assistant to Global Consumer Marketing Manager.
- Coordinating with global markets to ensure a balanced calendar of global/regional content.
- Planning and creating daily bespoke messages for social platforms (Instagram, Facebook, Twitter & Pinterest), ensuring all messaging aligns with monthly and weekly marketing themes.
- Developing optimal posting schedule, considering web traffic and customer engagement metrics.
- Creating and planning Dr. Martens blog content.
- Managing customer services flow on global social media channels and ensuring timely response to consumers.
- Tracking daily posts and performance against set KPI's and targets.
- Gathering analytical data and reporting content performance.
- Keeping up-to-date with all social media trends, competitor audits and market analysis.
- Representing the brand at external events, festivals and music events.
Skills
- Marketing
- Social Media Marketing
- Copywriting
- Content and Media Writing
- Brand Strategy
- Analytics
- Brand Content
- Digital Marketing
- Market Research
- Communications
Education
1st BA (Hons) Fashion MarketingLondon College of Fashion, UAL
London, United Kingdom