Rebecca Welsh

Creative Strategist

Level
Senior
Location
United Kingdom
Availability
Locked Pro Plan feature
Professions
-

Projects

Projects credited in

About me

Experienced creative strategist specialising in research, insight generation and concept development, helping individuals, organisations and global brands communicate meaningfully to their audiences - both online and offline. Previous clients include adidas, Oakley, Swatch, Reebok, Virgin, Medicins Sans Frontiers, Fight for Peace and Somerset House. Passionate about innovations in communications technology that bring communities together and help to educate, inform and inspire.

Locked Pro Plan feature

Skills

  • Social Media Marketing
  • Writing
  • Concept Development
  • Audience Insights
  • Trend Research
  • Content Ideation
  • Strategic Planning
  • Copywriting
  • Client Presentation
  • Brand Storytelling

People I’ve worked with

Companies I’ve worked with

  • Four23

    Four23

    • Design
  • Stella McCartney

    Stella McCartney

    • Fashion and Textiles

Work history

2018

Strategy Leader

Four23

Dec 2009 - Aug 2018
  • London, United Kingdom
  • Full Time
  • Lead the creative teams across studio projects in partnership with our Creative Director, generating unique insights and translating these into original communication strategies and creative concepts. Responsible for getting under the skin of briefs and setting appropriate research plans, directing the production and delivery of insightful analyses of audiences, markets, technological and cultural landscapes. Continually sought out new tools, data and methodologies as guardian of the studio’s internal knowledge sharing platform, implemented online and via workshop and presentation sessions. Ongoing development of company publishing strategy, including social media presence, exhibitions, speaker opportunities and partnerships with London Design Festival, Clerkenwell Design Week, and Open House.

Education

2004

Diploma of Higher Education

University of the West of England

Sep 2002 - Jun 2004
  • Bristol, United Kingdom
  • Cultural and Media Studies