PostsProjectsExperienceTeam

Projects

• 10

  AlchemistAlchemist is a short film that I created on a content production course with Create Jobs. I responded to a brief set by 4Creative on 'Reasons to be Cheerful.' My film is about hair and how the traditions and actions surrounding it are special. All scenes are shot on an iPhone X.
• 2

  Along the WaterA collection of nature/landscape photos in Korea, Ulsan
• 2

  Temple WalksA collection of photographs of Korean and Japanese temples and shrines.

Projects credited in

• 1

  Little Victories - Version 2This is another Version of my Little Victories project that I created whilst on the Content Production course for Create Jobs. The breif 'Reasons to be Cheerful' was set by 4Creative. When I was in the editing stage, i was trying to content out with various differnt music tracks to see what would work best to convey to the audience the happiness I wanted. I felt this music track was too upbeat the style I was going for.
• 2

  Little VictoriesA short film that I created whilst doing a course with Create Jobs. I responded to a breif set by 4Creative of 'Reasons to be Cheerful'. My video is about celebrating the Little things in our every day lives, becuase we are so wrapped up in our lives we forget to enjoy the smaller things in life. A part of the breif was that the video had to be shot on a mobile phone, my entire video was shot on an Iphone 7.

Work history

Midweight CreativeFreeda
Jan 2022London, United KingdomFull Time
Lead creative on campaigns and pitches for brands such as Adidas, H&M, Tangle Teezer, The Sims, Nike, Kate Spade and more In charge of art direction for IG LIVE, Video, Reels and illustrations Responsible for creative consistency over branded and editorial content Consistently produced social media content that exceeded industry bench marks Lead teams to create engaging organic and paid content Training and managing junior creatives on learnings and development whilst leading creative brainstorms Lead copywriter for illustrations, articles, carousels and more Provided creative consultancy on several occasions that led to viral content for Adidas Regularly covered for the Editorial Lead to approve content Worked closely with Editors and Filmmakers giving me a good understanding of the industry overall
Junior CreativeFreeda
Mar 2021London, United KingdomFull Time
Create and feature in high-performing content to an audience of over 500,000 which reinforce my content creation and ideation skills Knowledge and ability to work with multiple forms of media including IGS, Instagram Carousels, TikToks, Original Videos and YouTube videos Regularly interview talent from a variety of diverse backgrounds to showcase different communities and inspiring stories evidencing my strong eye for imagery and storytelling

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Skills

• Pitching
• Idea Generation
• Creative
• Storytelling
• Brand Campaigns

Education

HistoryUniversity of Westminster
Aug 2014 - Jun 2017London, United Kingdom