Robbie Russell
Available

Robbie Russell

Brand ManagementBerlin, Germany
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Milun Kumar
Tom Winslade
Emily Almodovar
Robbie Russell
Available

Robbie Russell

Brand ManagementBerlin, Germany
About me
Currently based in Berlin, working on the Brand Management team at Highsnobiety. Adding projects when I find the time! Since graduating Leeds University in 2016, writing and comms have shown themselves to be my primary strengths, and I have been fortunate enough to become part of the founding team at PUSH Magazine - a new print title dedicated to exploring and developing youth culture. Brand building and curation at PUSH takes up most of my time, and it's a role I'm juggling with being City Development Manager (Leeds) for event discovery platform DICE.fm, and a chronic party starter and DJ with my event and media channel Youth Club Sounds.
Projects
  • Highsnobiety x Umbro: Intercontinental
    Highsnobiety x Umbro: IntercontinentalThe first big project I worked on after moving to Berlin to join the Highsnobiety team, this collaboration with Umbro celebrated youth in the communities surrounding football stadiums that the had the eyes of the world on them. Designed in-house, with a lookbook shot in Russia by photographer Lukas Korschain, the jerseys sold out in the first week. Read more here: https://www.highsnobiety.com/p/heres-closer-look-highsnobiety-x-umbro-collaboration/
  • PUSH 2017 - Recap
    PUSH 2017 - Recap3 issues and 4 covers since June 2017. Grime's great hope, a Grammy double-nominee from Guernsey a BBC Soundpoll shortlisted Mancunian and 'the most important artist of his generation.'  PUSH Magazine to the world. 
  • PUSH Issue 02
    PUSH Issue 02"The second issue of PUSH is about next steps; turning energy and promise into action, and making moves to bring bright futures into the present. Our cover star, Mura Masa, has transcended SoundCloud notoriety to release his major label debut album. Vince Staples follows up his critically acclaimed debut with an ambitious, career defining, second record, & creative collective InBloom demonstrate how friendship can help us to develop both in our personal lives and our professional endeavours.
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Projects credited in
  • Push Magazine — Art Direction + Design
    Push Magazine — Art Direction + DesignPUSH Magazine hired me as Art Director and Lead Designer of the publications 4th and 5th issues, with the latter including a soft redesign of the magazine’s house style and formatting. With a dual-cover layout design, each issue featured two front covers, and in turn, two cover stars. Upon reaching the middle page, the magazine could be flipped over ready for ‘Side B’ – taking inspiration from audio cassette tapes and celebrating traditional media formats in both music and print.
Work history
    PUSH logo
    PUSH logo
    Assistant Editor/ Commercial ManagerPUSH
    Leeds, United KingdomFull Time
    Part of the founding team of PUSH Magazine. I split my time; working closely with our Editor In Chief on curating, writing and editing both print and digital content, and moving in perpetuity between Leeds and London to strike up brand-partnerships and commercial projects.
    Clash Magazine logo
    Clash Magazine logo
    Contributing WriterClash Magazine
    London, United KingdomFreelance
    A contributor to CLASH for both print and online. I have written full-length feature interviews with Tory Lanez, Flatbush Zombies, Jay Prince, RAYE, and many more
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Skills
  • Music Journalism
  • Advertising Content
  • Content Management
  • Editorial
  • Event Magagement
  • Event Promotion
  • Commercial Partnerships
  • Brand Activation
  • Brand Management
  • Brand Marketing
Education
    University of Leeds logo
    University of Leeds logo
    BA (Joint Honours) English Literature & PhilosophyUniversity of Leeds
     - Leeds, United Kingdom