Robert Burrell

Creative Director

Cambridge, United Kingdom
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About me

I’m an award-winning, highly motivated senior level designer specialising in motion graphics. I have over 20 years of experience in the media industry mainly working for the BBC producing content graphics for programmes as well as multimedia promotional content for marketing teams. I left BBC Creative in 2018 to set-up Mule, a design studio that helps brands and programme makers tell stories through animated video, including infographics, digital campaigns, title sequences, & branding. View Mule’s showreel and examples of work at

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  • Motion Graphics
  • Motion Design
  • Adobe After Effects
  • Illustrator
  • Photoshop
  • Title Sequence
  • Animation
  • Branding Design
  • Graphic Design
  • Typography



BBC Radio Player - Promax BDA Global Excellence in Art Direction & Design - FINALIST

BBC Creative

  • 30 second animation for TV and online to encourage new & existing audiences to download and listen to BBC World Service radio on the BBC iPlayer radio app.


Talking Business Opening Titles - Promax BDA Global Excellence in Art Direction & Design - SILVER


  • Programme branding & titles sequence for Talking Business, a new daily business programme on BBC World News. Presenters are based around the world, in the most dynamic cities, ready to discuss the the key global business issues of the day.


BBC World News - 2m Facebook Fans - Promax BDA Global Excellence in Art Direction & Design - GOLD


  • What do 2 million Facebook fans look like? This light-hearted online video was created to celebrate BBC World News reaching 2 million Facebook Likes. View winning entry here:


Global Audience Estimate - Promax BDA Global Excellence in Art Direction & Design - GOLD

BBC Creative

  • The BBC's Global Audience Estimate is a measure of how many people the BBC reach weekly with its news and entertainment content. This animation was commissioned for internal & online use to explain it's findings. Voiceover by the legendary Derek Griffiths.