Sabrina Scott has been a freelance Graphic Designer, Photographer and Art Director since May 2019. Prior to this, Sabrina held the titles of Art Director at womenswear label Sister Jane and Creative Producer at one of Toronto's top creative boutique agencies Kastor & Pollux, a studio named a design industry disruptor by Applied Arts Magazine and Marketing Magazine. She’s established herself in creative industries in Cape Town, Toronto and London, working across branding, publication design, fashion photography and editorial art direction. Clients include Refinery29, Thakoon Panichgul, Charlotte Tilbury, Urban Outfitters, Biannual, Society6, Christianah Jones and For Art’s Sake. Sabrina lives and works in London.
Projects
- Personal | PhotographyA series of portraits shot between 2015 and 2019. My images foreground the face within the frame, inviting one to imagine the subject’s story and examine ways in which people “perform” their identity. My work subverts the tradition of predominantly white, Western-looking representations and my camera acts as a tool for me to connect with people who are very different from myself.
- HommeGirls | DesignIn June 2019, Thai-American fashion designer Thakoon Panichgul broke his two year silence launching a multimedia initiative—part zine, part Instagram account, part website—dedicated to women who shop the men’s department. The launch issue is a 40 advertising-free, large-format page zine, and includes fashion portfolios by Vanina Sorrenti, Cass Bird, and Ben Grieme. Together with Jaime Perlman (former British Vogue creative director) I designed the logo and debut issue, which will be distributed
- Biannual | Art Direction, Photography, DesignBiannual is a unique unisex outerwear brand, made ethically in Canada, and recognised by Vogue and The Coveteur. In 2018, myself and Dani Reynolds asked 24 inspiring individuals what progress means to them for an ongoing series titled #BiannualClub. Casting by Dani Reynolds and Sabrina Scott Art Direction and Design by Sabrina Scott Photography by Sabrina Scott
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Work history
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Graphic Designer, Photographer, Art DirectorFreelance
London, United KingdomFreelance
• Art Director at Wednesday Agency, January 2020
• Commissioned to art direct and design the annual print journal for luxury sunglasses brand For Art's Sake, September 2019
• Commissioned to photograph new styles for Christianah Jones, August 2019
• Commissioned to photograph campaigns for Ghospell, June and August 2019
• Creative Assistant at Charlotte Tilbury, July 2019
- Set design for the 2019 Christmas still life campaign
- Direction and assistance on in-house interiors
- Creation of assets in-line with brand aesthetic for online
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Art DirectorSister Jane
- London, United KingdomFull Time
Sister Jane is a vintage-inspired womenswear label that combines whimsical eccentricity with a distinctive style signature. As a small team that produces a capsule collection every 6 weeks, it is my responsibility to direct and produce all marketing communications. This involves developing a story for the entire promotional season of the collection, from wholesale and press launch, through to social media and online sales. Together with the design team, I direct and produce all lookbooks. And singlehandedly direct and produce all campaigns, write product copy and press releases, and design all digital assets and materials for use across social media, print, and web.
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Skills
- Fashion
- Branding
- Art Direction
- Typography
- Design
- Editorial
- Illustrator
- Indesign
- Photoshop
- Photography
Education
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BA in Creative Brand CommunicationsVega School of Brand Leadership
- Cape Town, South Africa
This degree combines brand strategy with visual communications, which is made up of graphic design and art direction. Graduated with three student awards - 1st in first and second year and 'Best Design Thinking' in third year.
Awards
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3rd Place Overall at Brand Challenge AwardsVega School of Brand Leadership
In keeping with its core objective of producing graduates that are industry ready, Vega places a significant premium on the annual Brand Challenge. This is a hugely rewarding initiative that mirrors the actual battleground of the industry by having students form their own groups come up with solutions to tackle current business problems.
Every year, honours students and second-and third-year degree students form consultancy teams to work on live briefs from industry clients. The process includes having to conduct research and to come up with solutions for real-life 'brand challenges'.
Students participating in the Brand Challenge have an opportunity to develop marketing communication solutions for selected brands.
The top solutions in each category are actually implemented, and results are fed back to students.V
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Best Design ThinkingVega School of Brand Leadership
In keeping with its core objective of producing graduates that are industry ready, Vega places a significant premium on the annual Brand Challenge. This is a hugely rewarding initiative that mirrors the actual battleground of the industry by having students form their own groups come up with solutions to tackle current business problems.
Every year, honours students and second-and third-year degree students form consultancy teams to work on live briefs from industry clients. The process includes having to conduct research and to come up with solutions for real-life 'brand challenges'.
Students participating in the Brand Challenge have an opportunity to develop marketing communication solutions for selected brands.
The top solutions in each category are actually implemented, and results are fed back to students.+ Show more