Projects
- Levi's Music Project #SupportMusicMusic content series for Levi's UK, project lead from the social team. Levi's UK worked with local community centres to build studios and host music workshops for local young people to enchance their music skills with the help of a lead artist. Skepta in Tottenham 2016, Mist in Birmingham and Everything Everything in 2017. Write up below by MusicWeek Levi’s Music Project have announced they will expand to Manchester and Birmingham, collaborating with artists Everything Everything and Mist and
- Carabao x Chelsea FC: Can You Kick It?The social-content series that announced Carabao's multi-million pound sponsorship with Chelsea FC. Sometimes the simplest of ideas are the most effective... we put the product centre-stage and leveraged the unique talent of Chelsea FC and created an engaging and fun video content series where the stars took aim at the cans! Hosted on Carabao's social channels, re-shared by Chelsea and boosted with paid media spend viewer figures exceeded the multi-million mark, and blew our set KPIs away for engagement. Talent included most stars from the title-winning Chelsea FC season in 16-17, Diego Costa, Hazard, Willian, Cahill and lots more.
Work history
Founder and CEOKibbo Kift Agency
London, United KingdomFull Time
Creative comms agency with a focus on craft, sustainability and conscious consumerism.
Kibbo Kift Agency believes there’s a space for conscious consumerism to be communicated in a more engaging way by challenging ethical and slow-fashion brands to adopt the mindset of the edgier trendsetters that resonate with early adopters and their cultural touch points.
We offer and implement:
- Brand auditing and consultancy
- Influencer and Celeb Outreach
- Partnerships
- Social Media Strategy and Content Creation
- PR
- Web & SEO
Our experience of working with global brands and start-ups allow us to immerse ourselves in your brand challenges and offer ways to rethink your marketing output.
For more info: www.kibbokiftagency.com OR sam.narr@kibbokiftagency.com
CreativeW Communications
- London, United KingdomFull Time
Unique role within the agency, tailor-made to harness my social experiencing whilst enhancing my creative skill set to meet the growing demand for content sitting between the PR and social team.
- Creative // Shepherd between client and production units, managing deadlines for asset deliveries, acting as creative inspiration for the client, applying a social-first lens to all content - being aware of platform nuances (knowing the difference between 16:9 and 1:1), managing in-house design team for project-specific briefs
- Social-first content creation // Belstaff, Levi's, Everyman Cinema, Breyers Ice Cream and more
- New business pitching // The biggest names in Gaming, Sports, Fashion and Food
- Account management // Onboarding new client wins in the social team, presenting feedback on creative briefs to clients, day-to-day client-facing on key accounts
- Strategy // Executing annual social plans for clients
- Data // One of two agency leads in crunching data taken from social listening and applying it to new biz pitching and our existing portfolio of clients
- Consultancy // Delivering speeches on social media to client staff and creating training documents for social media novices
+ Show more
Skills
- Social Media
- Social Media Management
- Social Media Marketing
- Content
- Branded Content
- Analytics
- Production
- PR
- Creative
- New Business
Education
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Media, Communication, Sociology, Popular Culture, Philosophy, Marketing and Cultural StudiesNottingham Trent
- Nottingham, United Kingdom
Diverse media course that enabled me to explore and evaluate cultural behavior through study and theory. Some of my most memorable modules included -
- Consumerism and Gentrification
- Post-Modernism
- Money and happiness (Philosophy)
- DJ and Music Cultures
- Journalism
- Urban Regeneration
Dissertation - The Effects of Social Networking and Blogging on Pop Cult
Awards
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The Drum Marketing Awards | Music and Entertainment Strategy of the YearThe Drum Awards
The Levi's® Music Project was a campaign that aimed to provide access to music in communities throughout the world.
This project provided a much-needed studio resource to Tottenham in North London, with the help of English rapper Skepta and Levi’s®. It enforced the importance of broad access to music while enabling Skepta to give back to his local area and foster the next generation of UK talent.