I’m a big fan of comics, videogames, anime, and do cosplaying as a hobby. Drawing from that escapism and fantasy world I strive to bring that little bit of magic into my design practice, in the hopes of taking my audience to another world. People have to look at design every day, it’s nice to think that you can take them on a quick journey far away from the mundane, even if it’s just for a few minutes. During my studies I have focused on developing both my practical and digital skills. My preferred approach is to combine graphics with illustration, but I’m always open to experimentation. The goal is to create work that is unique and captivating.
Projects
- Argentino BasicoWhen asked about what things people know about Argentina, the most common responses have been good meat & wine, good football, and Tango dancing. However, there is so much more to this vibrant, energetic, creative, diverse country and its people. For example, because of the massive amounts of immigration of people from all over Europe to Argentina, our customs and our language have been significantly influenced and shaped by these different cultures and merged into what we like to call today cas
- MakinoharaA Japanese tea company was looking for a re-brand and packaging design. The concept behind the design was predominantly Japan's beautiful landscape. The mountain, ocean and tea fields are all elements that make up the logo and a tea field pattern was tastefully placed on the inside of the packages, only to be revealed once opened. In collaboration with Amy Jennifer Parslow
- Herakles AppHerakles The app that grabs the bull by the horns. Literally. People are great at finding excuses for not doing something that they say they want to do. We are always too tired, not good enough, not smart enough, not brave enough, and so on. At the same time we live in a world of “heroes” and role models, always wishing we could be like them. To this I say, why not be your own hero? Drawing inspiration from mythology’s greatest hero of all, Hercules, I designed an app which challenges the user to slay their own beasts.
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Work history
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Creative ArtworkerDesign House Ltd
London, United KingdomFull Time
Skills
- Visual Arts
- Print Design
- Art Direction
- Drawing
- Design
- Illustrator
- Indesign
- Photoshop
- Adobe Create Suite
- Motion Graphics (after Effects
Education
MA Graphic Branding and IdentityLondon College of Communication, UAL
- London, United Kingdom
BA(Hons) Graphic Design
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Awards
ShortlistCreative Conscience
My project 'The Breathing Buddy' was awarded a shortlist at the 2016 Creative Conscience competition.
https://www.creative-conscience.org.uk/winners/selene-fernandez-alberti/