About me

I’m a final year University of Leeds student pushing my Bachelors in Fashion Marketing. I focused my academic work on sustainability within the fashion industry and the prospective growth and challenges of the emerging circular economy. My interest in sustainability influenced my dissertation research on the antecedent factors which impact consumer purchase intentions within C2C social commerce marketplaces. Email address: shola.forbes1@gmail.com Instagram: shola_forbes

QuestionsProjectsExperienceTeam

• Hi, I’m looking for support/advice on developing my hair care business. Specially research and development advise within the hair industry!
• Any advice on gaining a grad role in sustainable fashion. I have completed two internships and have a degree but still finding it difficult.
• I’m looking for a business mentor to help with the development of my haircare startup :)

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Projects

• 2

  Final Major Project - Curls + FrosDisrupting the $90 billion hair care industry, Curls + Fros provides black women with a much-needed solution to the lack of representation within the afro hair care market. Within the global market, black women’s needs are severely underrepresented and they are more likely to be overexposed to harmful chemicals and ingredients. CURLS + FROS are here with a solution. We represent the market’s first personalised hair consultation service that provides black women with a highly customised assessm

Projects credited in

• 15

  Meet the GFF 2020 Fashion Publication Award NomineesProject submissions are sought from students producing inspiring and innovative digital fashion publications that resonate with the Industry and intended audience. Students should demonstrate quality of writing, imagery, layout design and a professional standard of production. Meet the nominees below!

Work history

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Digital Marketing and Events InternFashion for Good
Feb 2019 - Aug 2019Amsterdam, NetherlandsInternship
Fashion for Good is a global platform for innovation, championing collaboration and community to encourage greater sustainable engagement throughout the apparel supply chain. Partnering with brands such as adidas, Zalando, PVH, C&A and Stella McCartney, Fashion for Good acts as a convener for change, transforming the fashion industry for the greater good. The innovation platform seeks to scale exciting and impactful start-ups and business models which possess the potential to positively impact the apparel industry. As a digital marketing and events intern, I contributed to developing the voice and actions of Fashion for Good, showcasing our strategies to enforce greater and more sustainable global impacts.
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E-commerce and Marketing InternKomodo Fashion
Aug 2018 - Jan 2019London, United KingdomInternship
Interning at one of the pioneering sustainable fashion brand allowed me to grasp a strong understanding for the importance for executing initiatives of ecological and social integrity, to ensure a sustainable business model and positive environmental impact. I gained skills in efficiently executing seasonal e-commerce strategies and tasks within a small business operation. As well as learning how to adapt my marketing skills in reflection of Komodo’s rebranding strategy.

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Skills

• Marketing
• Abobe Illustrator
• Adobe Indesign
• Photoshop
• Sustainability
• Research Projects
• Analytical Writing

Education

Fashion MarketingUniversity of Leeds
Sep 2016Leeds, United Kingdom
On track to graduate with a First Class Degree. Key Modules: Green Design and Sustainability | Marketing Creativity and Innovation | Creative Africas: Culture and the Arts in Modern Africa | Design Management and Trends