About me
A diligent and enthusiastic Marketing/Sales professional with 3+ years’ experience of providing client support and promoting various brands in a fast-paced environment. Highly interested in fashion and popular culture, I am able to make more refined marketing experience to brand and its fans with enterprising spirit. Additional fluency in both Korean and Japanese will also be a great benefit in providing professional service in a global market.
Projects credited in
- TAG Heuer Connected We worked with TAG Heuer to define, design and develop the software experience of the TAG Heuer Connected Modular 45, a luxury smartwatch that is completely customisable, and the supporting Android app released globally in 40 countries in March of 2017. Time is precious for the younger generation. In an always-on world where immediacy is the new norm, time disappears in an instant. The moments that matter – those that give time meaning – become the ultimate luxury and social capital. As TAG
Work history
PPC AssistantHarrods
London, United KingdomFull Time
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Assistant ManagerMyungbo Inc.
- Seoul, South KoreaFull Time
PR & Marketing Assistant Manager / TAG Heuer
Myungbo Inc., Seoul, South Korea – The official agent of TAG Heuer in South Korea
• Implemented aggressive and effective marketing strategies to enhance the brand visibility and its awareness in the market.
• Achieved the best marketing outcome in 2018 by launching successful campaigns through PR and digital advertisement with Heung-min Son, one of the best football players in South Korea.
• Laid out marketing strategies that led to actual sales by applying the good understanding of the POS conditions.
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Skills
- Fashion Advertising
- Public Relations
- Japanese
- Social Advertising
- Social Media Marketing
- Marketing
- Adobe Photoshop
- Abobe Illustrator
- Event
Education
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BachelorSungshin Women's University
- Seoul, South Korea
Bachelor of Arts, Double Major in Clothing and Convergence Design Mar. 2010 – Feb. 2015
Sungshin Women’s University, Seoul, South Korea
• Interdepartmental majors included courses in: Business Administration, Psychology, Industrial Design, Clothing, and Consumer Science (Overall GPA: 3.9/4.5).
• Served in a leadership position at the college student club for 2 years.
• Participated at the university’s traditional fashion runway event as a Student Representative staff to celebrate APEC Economic Leaders' Meeting on Hawaii, 2011.