Sienna Lee

Sienna Lee

Digital Marketing AssistantLondon, United Kingdom
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Pip Jamieson
Jakub Oleskevic
Caroline Bottomley
Sienna Lee

Sienna Lee

Digital Marketing AssistantLondon, United Kingdom
About me
A diligent and enthusiastic Marketing/Sales professional with 3+ years’ experience of providing client support and promoting various brands in a fast-paced environment. Highly interested in fashion and popular culture, I am able to make more refined marketing experience to brand and its fans with enterprising spirit. Additional fluency in both Korean and Japanese will also be a great benefit in providing professional service in a global market.
Projects credited in
  • TAG HEUER: Connected - Digital Campaign
    TAG HEUER: Connected - Digital CampaignPublisher: Martini Media         Creative Direction/Design/Build: Jahnico Walcott-Park         Unit: Expandable Billboard         Live: MAY-JUL 2017
  • TAG Heuer Connected
    TAG Heuer Connected We worked with TAG Heuer to define, design and develop the software experience of the TAG Heuer Connected Modular 45, a luxury smartwatch that is completely customisable, and the supporting Android app released globally in 40 countries in March of 2017. Time is precious for the younger generation. In an always-on world where immediacy is the new norm, time disappears in an instant. The moments that matter – those that give time meaning – become the ultimate luxury and social capital. As TAG
  • TAG Heuer
    TAG HeuerWe featured the brand new TAG Heuer smart watch in the Mr Porter Daily. This was a still life shoot art directed by myself and captured by the amazing Bruce Anderson. You can read the full feature here:
Work history
    Harrods logo
    Harrods logo
    PPC AssistantHarrods
    London, United KingdomFull Time
    Assistant ManagerMyungbo Inc.
     - Seoul, South KoreaFull Time
    PR & Marketing Assistant Manager / TAG Heuer Myungbo Inc., Seoul, South Korea – The official agent of TAG Heuer in South Korea • Implemented aggressive and effective marketing strategies to enhance the brand visibility and its awareness in the market. • Achieved the best marketing outcome in 2018 by launching successful campaigns through PR and digital advertisement with Heung-min Son, one of the best football players in South Korea. • Laid out marketing strategies that led to actual sales by applying the good understanding of the POS conditions.
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  • Fashion Advertising
  • Public Relations
  • Japanese
  • Social Advertising
  • Social Media Marketing
  • Marketing
  • Adobe Photoshop
  • Abobe Illustrator
  • Instagram
  • Event
    BachelorSungshin Women's University
     - Seoul, South Korea
    Bachelor of Arts, Double Major in Clothing and Convergence Design Mar. 2010 – Feb. 2015 Sungshin Women’s University, Seoul, South Korea • Interdepartmental majors included courses in: Business Administration, Psychology, Industrial Design, Clothing, and Consumer Science (Overall GPA: 3.9/4.5). • Served in a leadership position at the college student club for 2 years. • Participated at the university’s traditional fashion runway event as a Student Representative staff to celebrate APEC Economic Leaders' Meeting on Hawaii, 2011.