Sinead Brennan

Sinead Brennan

Senior Social Media ManagerLondon, United Kingdom
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Magdalena Marczewska
Gabija Milasiute
Sinead Brennan

Sinead Brennan

Senior Social Media ManagerLondon, United Kingdom
About me
Senior Social Media Manager across Wendy's UK, Baileys Global - as well as having the pleasure to work across other brands within our client portfolio.
Projects
  • Launching Wendy's UK
    Launching Wendy's UKWendy's arrived in the UK. But how do you make a splash in a market full of giants? Well, you call out the bull. Fast food in the UK is not ok. We decided it was time for a girl to show how it's done. We took the fight to the UK capital of burgers, Reading - where we opened our first restaurant. We put out tactical posters making fun of our competitors, and with geo-targeted social we kept on roasting them. I was the social media manager for the arrival of Wendy's in the UK - covering pre to
Projects credited in
  • Baileys.com
    Baileys.comLead copywriter for Baileys website relaunch in early 2020. Brief was for an entirely new quirky tone of voice, which was replicated throughout the site.
Work history
    VMLY&R logo
    VMLY&R logo
    Senior Connections & Social Media ManagerVMLY&R
    London, United KingdomFull Time
    ​​- Lead day-to-day management and engagement of social media channels (Pinterest, Instagram, - TikTok, Twitter, Facebook & YouTube) for multiple clients. Including content strategy & creation, creative briefing, platform strategy, and campaign ideation. - Handpicking creators to brief and then direct for creative campaigns across social. - Managing junior community manager. - Performance reports on organic and paid from a paid perspective, as well as local markets around the world. - TOV guardian and lead copyrighter for social and website for Baileys global and Wendy's UK.
    VMLY&R logo
    VMLY&R logo
    Community ManagerVMLY&R
     - London, United KingdomFull Time
Education
    University of The Arts London (UAL) logo
    University of The Arts London (UAL) logo
    BA(Hons) Fashion Marketing and PromotionUniversity of The Arts London (UAL)
     - London, United Kingdom