Hey, I'm Sophie! I'm an imaginative, empathetic and adaptable designer with experience in advertising, radio and television production. Creativity is at the heart of everything I do and nothing brings me more joy than creating a concept and bringing it to life (except maybe pizza and puppies).
Projects
- Lucky BeanA coffee brand created by tired parents for tired parents who need a bit of magic back in their lives. This brief required me to design packaging for a boutique coffee product. I decided my target audience would be parents with young children because who needs coffee more than parents who still feel like kids themselves? I created a back story for the brand which inspired its name, Lucky Bean, and the entire visual identity of the brand.
- HazeUnconventional Travel Destinations Haze is a travel magazine from Timeout. The first issue is focused on unconventional travel destinations and features an article all about the Trans-Siberian Express. The concept I created for the magazine cover is the idea that stepping out of your comfort zone will enable you to truly find yourself and has a euphoric look and feel. This is very different to the concept I created for the article itself which was to emphasise the contrast between the cramped,
- Trust Facts, Not ThoughtsWelcome to the world of skin positivity. I wanted to create a campaign that is very close to my heart. I decided that my client would be Mind, the mental health charity, and that the aim of the campaign was to help women who suffer from adult acne and the subsequent mental health issues including anxiety and depression. The concept I created for this campaign is based on the idea that our thoughts are not facts and is focused on the anxiety fuelled inner monologue that acne sufferers experience
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Work history
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S
Graphic DesignerSeason Five Studio
Milton Keynes, United KingdomFreelance
Junior Production ManagerBauer Media
- London, United KingdomFull Time
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Skills
- Graphic Design
- Illustration
- UX Design
- UI Design
- Packaging Design
- Editoral Design
- Concept Development
- Communication
- Idea Generation
- Branding Identity
Education
Graphic DesignShillington
- London, United Kingdom
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B
Television ProductionBournemouth University - Media School
- Bournemouth, United Kingdom