About me

Hello. I’m an art director, designer and illustrator with a range of experience bringing ideas to life across television, web and mobile. I like to play with new modes of storytelling and revel in the challenge to engage and entertain diverse audiences. In my spare time you’ll find me making stop-motion videos or brewing my own beer.

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Projects

• 2

  Wonderbly - Journey LearnersAn educational content marketing concept to support the launch of Wonderbly's new book 'The Incredible Intergalactic Journey Home', where little adventurers take the trip of a lifetime from home to outer space and back to their own neighbourhood.
• Wonderbly - Instagram ContentA selection of organic content concepts and photography for Wonderbly's Instagram account. Wonderbly was featured in Instagram Magazine as one of the most creative brand accounts to follow.
• 1

  Wonderbly - Cuddle CardsA Christmas card activity concept for Wonderbly's social channels.
• 1

  Vodafone x Azoomee - Experience DesignWorked with Vodafone to design a family area at Malta’s biggest music festival, combining the Vodafone and Azoomee brands. The experience consisted of various activity stations where kids interacted with physical and digital games. I designed a map that kids could stamp at every activity point which guided the experience and gamified the collection of a promotional offer from Azoomee. I worked to create a consistent brand experience across physical objects, printed material and social content.
• Wonderbly - Content MarketingA selection of content marketing projects at Wonderbly. I was responsible for leading projects from concept to delivery, taking into account the company’s brand guidelines and tone of voice.
• 2

  Wonderbly - Rebrand Motion DesignMotion Design routes for Wonderbly's Rebrand

Projects credited in

• 1

  Plant Tribe BookletPrint design for allplants marketing, encouraging the plant-curious to join our plant tribe. Credits: Rachel Fingleton (Graphic Design), Stephanie Johnstone (Art Direction)
• Recipes For ConversationPack of conversation cards as a brand-building physical gift to go in allplants boxes. We believe a good meal is more than just food, it’s about catching up and connecting with those we share dinner with. Credits: Stephanie Johnstone (Concept, Art Direction, Graphic Design), Laura Barns (Copy)
• 3

  Brand PhotoshootPhotoshoot following an internal rebrand Credits: Katie McLurg (Creative Direction), Stephanie Johnstone (Art Direction), Valentina Concordia (Art Direction, Food Styling), Felicity Millward (Photography) Extra Credit: Katie McLurg (Fruit Carving)
• 1

  Planted LogoLogo design for allplants online magazine and newsletter 'Planted'
• allplants Summer Campaign 2022Photography and retouching for allplants Summer Campaign 2022
• 1

  allplants A/W Campaign 2022Photography and retouching for allplants A/W 2022 Campaign

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Work history

Senior Designerallplants
Jun 2019London, United KingdomFull Time
•Creative and design for allplants marketing and product
Designer and Content CreatorWonderbly
Oct 2015London, United KingdomFull Time
• Design, Video and Animation for Lost My Name's marketing channels.

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Skills

• Graphic Design
• Video
• Print Design
• Animation
• Motion Design
• Creative Concepting
• Digital Design
• Branding