I'm a creative, multitalented copywriter with the ability to create captivating copy, while incorporating relevant keywords. An important role-player in the conception of brand marketing and execution of innovative copies to integrate cross-channel initiatives, including web initiatives, online advertising, print advertising, trade shows, conferences, rich media, digital marketing and direct mail. Skilled at analysing market trends and customer needs to develop highly effective copy, which aligns with the client’s marketing strategy.
My talents include:
• Writing creative and engaging copy
• Flexibility, versatility, and the ability to quickly move between projects
• Ability to produce creative and informative writing, with impeccable spelling and grammar
• A natural interest in reading and writing
• Working well under pressure
• Writing in multiple styles and for multiple formats.
Projects
- Small Talk, Big ImpactPerception of mental health’s gotten better in recent years. We’ve made leaps and bounds in just the last decade, and while the future is uncertain, it’s also incredibly promising. Unfortunately, there still exists stigma today that needs to be addressed - and it doesn’t always come on the form of someone underestimating how severely mental illness affects someone. Mental illness can be seen as some huge, monolithic, impenetrable beast. And rather than try to help someone suffering from one, a
- Child's PlayDoctors Without Borders provides relief in dangerous places such as warzones and disease-stricken areas, well before charities like the Red Cross do. They are essentially the world’s paramedics. Despite this, it can be hard for them to differentiate themselves from similar charities. In turn, this makes getting donations harder, despite their best efforts. Our compaign had to remedy this issue. The Child’s Play campaign uses something that is fairly ubiquitous - children’s puzzles - to get the
- ROLZOROLZO is a concierge service founded by Tom Ripert. It streamlines the hiring process for luxury cars. Customers - be they someone looking to hire a Ferrari for a weekend jaunt or an executive wanting to impress a client with a Bentley - can hire vehicles with just a touch of a button. Customers can speak to their personally-assigned concierge and request a car - if they’re not sure what to get or want to see what’s available, suggestions can be requested too. After that, all they need to do is
Work history
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CopywriterROLZO
- London, United KingdomFull Time
As part of ROLZO's initiative to redesign their website, I was tasked with creating copy to add to it, and also with editing existing copy. This included writing descriptions of airports and services provided by both them and ROLZO, while also providing articles (approximately 1000 words in length) relevant to the target demographic on a regular basis.
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Copywriter InternROLZO
- London, United KingdomInternship
As part of my internship with ROLZO, I wrote copy for the site, the app, emails, and social media. Most - if not all - of the copy on the site has been written, edited, or otherwise impacted by me, as has that in the app. I also contributed numerous Instagram posts relaying auto industry news that was relevant to the brand - in other words, entire articles were condensed down to posts that would often be less than 100 words in total.
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Skills
- Copywriting
- Ad Copywriting
- Brand Storytelling
- Adobe Indesign
- Adobe Photoshop
Education
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Bachelor of Arts (BA) Staffordshire University
- United Kingdom
I graduated from Staffordshire University with a First in Advertising and Brand Management. While copywriting was my speciality, the course gave me a well-rounded view of the industry, and gave me a basic understanding of other areas of the creative process.