Steve Williams
Available

Steve Williams

Art Director/ CD / Creative teamLondon, United Kingdom
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Pip Jamieson
Louise Rumball
Orhun Bora Cetin
Steve Williams
Available

Steve Williams

Art Director/ CD / Creative teamLondon, United Kingdom
Projects
  • FIAT 500X
    FIAT 500XThe Fiat 500x was losing sales as no one knew it was an SUV or what SUV even stood for, come to that. We played off this fact, whilst highlighting the car's many benefits. Within 4 weeks of the campaign launch, Fiat UK alone achieved its best monthly sales in almost 12 years. Sales of the 500x have jumped from just a handful in 2015 to 2,863 in March 2016, making it the fourth best seller in the compact SUV segment.
  • 3
    3Once upon a time, video calling was only seen in Sci-Fi films. So when we had the opportunity to announce its arrival to the masses, bigging up the technology was obvious and frankly, a bit boring. Let’s face it, it’s all about seeing your mates. Awards: D&AD Silver nomination for writing (Graphite pencil)
  • The Labour Party
    The Labour PartyThis election poster created nearly £500,000 worth of free publicity. In 2015, The Guardian newspaper named it one of the best 10 political posters over the last 50 years. Awards: Campaign Posters Finalist Campaign Press Commendation Cannes Outdoor Finalist
  • TBWA\London
    TBWA\LondonThe brief was to promote TBWA\London after the agency made it into The Sunday Times Top 100 companies to work for. Saatchi & Saatchi were having their main entrance refurbished. They foolishly put up a sign: BILL POSTERS WON'T BE PROSECUTED. TBWA were just around the corner. Awards: 2 X D&AD Annual entry ( wood pencil ) The One Show - Best Viral
  • Seeds of change
    Seeds of changeAt the time, Organic food was so right on. The heathens in this world would say it was made by hippies for hippies. Our mission: to dispel this myth whilst not taking ourselves too seriously. Campaign Press Commendation - Best use of Typography
  • Dr. Martens
    Dr. MartensWe were asked to globally pitch for the iconic shoe brand. We soon saw an opportunity in celebrating what made it a British classic – the public. We won the pitch.
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Skills
  • Creative Art Direction
  • Graphic Design
  • ATL Advertising
  • Integrated Advertising
  • B2B B2C
  • Brand Strategy
  • Social Content
  • Adobe Creative Suite
Awards
    D&AD logo
    D&AD logo
    D&ADD&AD
    3 Wood pencils. 1 Graphite pencil. 1 Student yellow pencil