Susanna Foppoli is a creative director and designer with experience spanning from branding and visual identity to print and digital design for cultural, commercial and corporate clients. Informed by her background in philosophy, Susanna’s approach is research driven, conceptual and strategic.
Now running her own independent design practice, Susanna previously worked for a number of respected design studios in London including Pentagram, Browns, Studio Frith, Construct and Wolff Olins.
Susanna has worked for clients such as National Portrait Gallery, Collezione Maramotti, Fondazione Fedrigoni Fabriano, Mary Duggan Architects, Phaidon Press, Laurence King Publishing, Sadler’s Wells and Walter Knoll.
Projects
- Musei Nazionali di GenovaBrand identity for Musei Nazionali di Genova, a museum group including three individual art museums. Shortlisted proposal for the branding contest organised by AIAP. The name Musei Nazionali di Genova was introduced by the board to reflect the belonging of the three museums, previously known by their individual name, to a single museum system. The proposal highlights the acronym MNG which reinforces the communication of the transition to a centralised management, whilst being identifiable, me
- Made by StellaBrand identity, website and printed collateral for Made by Stella, a film production studio based in London. Made by Stella celebrates the different people and expertise involved in film-making. From the producer to the editor, from the animator to the script writer – each individual plays a unique and integral role that deserves to be championed. This idea is brought to life through a typographic list – reminiscent of credits at the end of films – scrolling into the logotype. The founder’s vi
- Royal DistrictNaming and brand identity for Royal District, an initiative aimed at promoting the heritage of the Bourbon Dynasty in Southern Italy to younger audiences and visiting foreigners through activities and services highlighting the cultural and historical link between existing sites and institutions. Winning project of the branding contest organised by AIAP and Siti Reali. At the core of the visual language is a vocabulary of simple shapes, inspired by the common architectural features of the sites
- Golden ScentBrand identity and packaging for Golden Scent, the leading scents and beauty online store in Saudi Arabia and the Middle East. At the core of the visual identity is a dynamic typographic system inspired by the word “scent” as well as the concept of delivery that is central to the brand’s business model. A wide colour and material palette allows for different unboxing experiences – paired back and elegant, luxurious and sophisticated, bright and playful – adapting to different occasions and aud
- Moio RestaurantBrand identity for Moio, a modern European restaurant in East London. Founded by Portuguese chef João Ferreira Pinto and Swedish sommelier Carolina Seibel, Moio is named after a unit of measurement used for salt trade between the two countries until the early 1800s. Moio promises an unexpected food and wine sharing experience, visually compelling dishes, unusual pairings and delightful, surprising textures. To echo this philosophy, the visual identity features a typeface that also embodies od
- Maker MileBrand identity for a vibrant new platform aimed at celebrating and supporting craftsmanship across different cities. The horizontal bar of the letter ‘L’ in ‘Mile’ symbolises something which is always on the move as well as a space where everything comes to life. The flexible and dynamic visual system can work across many different formats, creating unexpected connections between disciplines, and bringing different details into focus. The first ‘Venice edition’ of Maker Mile features
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Skills
- Visual Communication
- Design
- Branding
- Print Design
- Digital Design
- Book Design
- Visual Identity
Education
U
U
MA PhilosophyUniversity College of London
- London, United Kingdom