About me
My time at ITV has allowed me to hone and acquire a range of skills including the ability to maintain strong professional relationships with our content partners such as Apple and Amazon, creating social media campaigns as well as content for ITV’s social media platforms such as YouTube and Facebook.
I oversee and manage the on air promos for CITV, and am responsible for engaging with CITV’s audience through PopJam. Additionally, I possess valuable experience in partnership marketing, creating briefs and analytical reports.
Furthermore, I am focused on delivering first-class customer service and resolving any queries or issues that arise in a timely manner.
Now I am looking for a new position to expand my knowledge and further grow in my career of marketing.
Projects credited in
- ITVA longterm partnership with ITV’s weekly sponsorship of Metro’s TV To Go feature. There were two advertorials each week. The content related to particular television programs coming up and interviews with talent. The aim was to drive readers to the ITV Hub, where viewers can catch up on demand. Each piece was replicated for the e-edition of the paper.
- ITVA longterm partnership with ITV’s weekly sponsorship of Metro’s TV To Go feature. There were two advertorials each week. The content related to particular television programs coming up and interviews with talent. The aim was to drive readers to the ITV Hub, where viewers can catch up on demand. Each piece was replicated for the e-edition of the paper.
- Dapper Laughs on the Pull - Opening TitlesInternet sensation “Dapper Laughs” hosts this brand new series that unites brave comedy sketches with real life situations. This contemporary dating programme, post produced at Prime Focus, sees Dapper on a mission to share witty wisdom whilst exhibiting a unique brand of banter, brash charm and nerves of steel. Online editor David Sexton said “The grade was very rich and full of saturation with a vivid glow; J. J. Guest created bright and punchy titles to complement the quirky nature of the pr
- Coronation Street and Emmerdale: Web Formats for UK’s Top SoapsCreated original Web formats for Coronation Street and Emmerdale. Focused on maintaining viewer engagement with the fiction, rather than behind the scenes information. Fictional characters became Web site hosts and familiar locations – streets, homes and pubs – integrated site navigation, games and competitions. Viewer interaction via voting, forums and chat.
+ Show more
Work history
Marketing executiveWildBrain Spark
- London, United KingdomFull Time
Digital marketerITV
- London, United KingdomFull Time
I managed an external agency Little Dot Studios, in creating content for ITV YouTube channels. Managed across the platform with ITV, ITV2 and ITVBe. Additionally, I created content for ITV3 social page - Facebook.
Created daily analytical reports on other competitive broadcasters using SocialBakers.
Managed relationships with partners such as Virgin Media, Sky, Apple and being their point of call for approvals and requests for content priorities to promote on their third party platform.
Paid social campaigns for content priorities on Facebook for ITV and ITV Choice in Asia and Africa.
Skills
- Social Media Marketing
- Marketing Branding
- Marketing Analytics
- Marketing Copywriting
- Marketing Planning
- Marketing Reporting
- Affiliate Marketing
- Marketing Research
- Analytics Tools
- Google Analytics
- Data Analytics
- SEO Campaigns
- SEO Copywriting
- SEO Optimisation
- PPC
- Copy Proofing
- Copywriting Skills
- Advertising Campaigns
- Brand Campaigns
- Creative Campaigns
Education
Level 3 Extended Diploma in Digital MarketingBauer Media
- London, United Kingdom