Freelance Consultant with 10 years experience in product development, e-commerce and online marketing strategy.
I have been working both client side and agency side for prestigious brands such as Cartier, Hennessy, L'Oreal, Coty, Rimmel, Sally Hansen, Jo Malone or Ralph Lauren. My role is generally to audit key stakeholders in order to identify the main blockers or areas of improvements and come up with innovative strategic recommendations. I will then work in collaboration with your teams to implement new tools and processes to optimise the omni-channel customer journey and ultimately drive sales & engagement.
Projects credited in
- Rimmel - The Only 1 MatteThe Brief: Build on the success of the existing Rimmel London The Only One lipstick, for the launch of Matte with engaging social and digital content that showcased the full range on a variety of skin tones and lip shapes. Deliverables - 1x Lip Library Tumblr, 84x social posts including static images, gifs, product videos and how to videos. My Role: Worked as Art Buyer, PM and Producer for a 3 day video and stills shoot with 6 models, two photography teams and a videographer. Captured assets t
Work history
Senior Creative ProducerCult LDN
London, United KingdomFull Time
Cult LDN is an award winning digital communications agency.
Founded in 2012, we have worked on hundreds of campaigns with over 40 clients worldwide. Our work has been shortlisted for over 10 awards and in 2014 we won our first CLIO for our work on the Daisy Marc Jacobs Tweet Shop and were commended by The Drum Network as Social Media Agency of the Year.
We specialise in four key services; strategy & execution, online talent, social advertising and training.
http://cultldn.com/
Demandware Migration Project ManagerL'Oréal
- London, United KingdomFreelance
- Responsible for managing the development and implementation of L’Oreal Luxe eCommerce sites (front-end experience and back-end functionality), with key focus on relaunching on Demandware platform.
- partner with all key stakeholders (IT, UK & Global Digital teams, Brand teams, Legal, etc.) to monitor and manage timelines, risks, deliverables, progress meetings, and IT strategies to achieve successfully and timely site launches
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Skills
- Digital
- Jewelry
- Management
- Strategic Planning
- Web Content
- Creative Thinking
- Content Creation
- Digital Strategy
- Management Skills
- Content Production
- Marketing Branding
- Digital Marketing Advertising
- Luxury Background
- Watchmaking
- Strategic Analysis
- Strategic Branding
- Consultant
- Marketing
- Marketing Analytics
- Marketing Consulting
- Marketing Strategy
- Marketing Research
- Business Consulting
- Digital Consulting
- Brand Consultancy
- Content Consultant
- UX Consultancy
- Creative Consultancy
- Creative Consulting
- Consulting Clients