Hey, I'm Verity, and I'm a graphic designer.
I’ve studied for the past few years at London College of Communication, University of the Arts London. During my studies, I’ve gained an interest in design for change with the majority of my projects having a social or political direction. I’ve also gained invaluable opportunities at university: I’ve been able to set up my own charity with a fellow student, worked commercially on international campaigns with Brompton Bicycles, designed four store windows in Covent Garden, One in Hong Kong and One in Barcelona and helped to curate an exhibition at the Cooper Hewitt Museum, NY.
I enjoy working around design that has a compelling story to tell and is nearly always in the category of "design for change". I want each project to be centred in conceptual thinking, to have a different direction with a variety of approaches and; styles. I've found that if I approach a project by the parameters of thought, not the parameters of the brief, each project has its own breath and journey. Which leads to more diverse outcomes, I also always need my outcomes to be productive, to have a purpose which someone other than me could benefit from.
Projects
- Jet Wash CultureA designed visual system for a series of digital and print based promotional pieces that are announcing a short season of events at the V&A. The events aim to explore the ‘image of music’ and interrogate visual languages and design methodology of music,musicians and bands from four specific decades. The events aim to create a critical discourse by reviewing the aesthetic and social effects that these periods have had on society, attitudes, fashion and creative thought. Each event will combine p
- #WeRiseThe purpose of this project was to highlight and celebrate graphic design as a vehicle for the voice of political protest. Looking at environmentalism with particular interest in plastic and zero-waste. The outcomes developed into 4 easily downloaded able protest posters, also screen printed, an A6 zine on recycling and plastic use highlighting the issue, a guidebook on the identity so anyone can reproduce the designs, a project book and a series of documentary videos each explaining an issue an
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Projects credited in
- Brompton World Championship - 2017Brompton world championship is a series of annual events where thousands of Brompton bike owners participate in races hosted in many international cities, with the final being held in St James' Park in central London. During my time as Brompton's sole graphic designer, I developed a range of possible poster designs. The two designs shown here were the most popular amongst the marketing staff, with the second one actually being approved for the 2018 final.
Work history
Brand CreativeDUSK
London, United KingdomFull Time
Brand Creative: branded promotional material for consumers and on-trade platforms. UI Design for DUSK App. Promotional material, and campaigns for brand collaborations.
Freelance CreativeBrompton Bicycle, Ltd.
- London, United KingdomFreelance
As a freelance creative, I worked solely with the Marketing Team on larger National and International Campaigns. I was often working
in collaboration with other Companies like Cambridge Satchel Company and Cycle Surgery. The work was diverse in scale and mediums needed. As the sole designer for Brompton at the time it was an intense path from initials to concept to development to finals. Often with many campaigns on at the same time
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Skills
- Screen Print
- Letterpress
- Book Arts
- Printing
- Editorial Campaigns
- Graphic Design
- Adobe Create Suite
- UI Design
Education
Diploma in Professional StudiesUniversity of The Arts London (UAL)
- London, United Kingdom
New York, NY, USA
Portland, OR, USA
1st Class Honours, Graphic and Media Design BA (Hons)University of The Arts London (UAL)
- London, United Kingdom
BA (Hons) Graphic and Media Design is a well-respected course that builds on the rich heritage of graphic design education at London College of Communication.
The teaching is innovative and encourages exploration of materials, media, and methodologies related to key subject areas, including social design, branding, information design, typographic media and communication environments.
The course addresses a growing need for designers who are original and divergent thinkers who can identify, analyse and solve communication problems.
Through the excellent global contacts, I had the opportunity to take a directed year out in the industry where I worked in London UK, New York NY USA and Portland OR USA.