Projects credited in
- Smirnoff | Social BVIBold, refreshing, and authentic; all the ingredients for a fun, connected, and engaging social platform. Working with Joyride to reposition Smirnoff’s Social Visual Identity as well as the look and feel of their signature serve ’Smirnoff Soda Fruit Smash’. With implementation across their multiple channels and content; whilst taking into account their updated global brand tone of voice. Serves would be photographed with the consumer in mind; allowing them to feel that they are part of the e