Influencer Marketing is a passion that has been part of my professional life for several years. Throughout my career, I had the opportunity to create and develop projects for brands such as Puma, Adidas, Rock In Rio Lisboa, Nestle, HP, L'Oréal, Lidl, Continente and many others, in a 360 communication experience.
Projects
- Worten Game Ring - Rock In Rio 2018Worten Game Ring, was a space developed by the Worten brand for Rock in Rio Lisboa, where music and games came together. Brief: The challenge was to find the ideal profile to work the Worten brand in Rock In Rio through influencers. The influencers that were chosen to be part of the project were: Windoh, Olivia Ortiz and Rick Fazres For 4 days they were the presenters of the most important moments of the event. Results: 4 influencers, 45 pieces of content, a reach of 500K with 580K impre
- WomenInWeedA campaign thought and designed for women in an area where men "dominate"—Women In Weed. It was seven incredible women who, for seven days, generated different content on their digital platforms and motivated other women too! A reach of 70,000 + 67,000 impressions, two lives on Instagram with a total audience of 7,000 people. It was incredible! Instagram Links: https://www.instagram.com/tv/CMQleuWC5Te/
- DIANNA - COMO ANTESAdvertising management - Youtube, Facebook and Instagram Results: Youtubehttps://www.youtube.com/watch?v=3VnzpElg9uM 731K of views in 1 month and 3 days 2 million Impressions 30K hours assisted Facebook and Instagram 3 different campaigns - PPC and ThruPlays 1 million and 500 thousand Impressions 20k clicks15k views
- Digital Brand Activation PUMA#portfolio 2017 - Digital Brand Activation Client: Be Influence and Puma Brief: Promote puma's new sports shoes to the younger targer with a focus on two types of Influencers: Game and Vlog. Proposal: Our proposal for the Puma brand was, to work with the two of the biggest influencers in Portugal that together add up to more than 1 million followers on Instagram. The result was two photos feed per influencer, generating a reach of 300K. My Work: Content Strategy Choice of influencers
+ View all
Work history
T
T
Influencer Marketing StrategistTGR
Oxford, United KingdomFull Time
Develop and implement global go-to-market strategy for influencer and content creators
Develop content for social channels in partnership with streamers and influencers
Work collaboratively with cross-functional teams to identify marketing messaging
Work with influencer community to creative innovative campaigns across social channels
Identify new content opportunities with key influencer partners
Manage existing and Identify/develop new relationships with the influencer community
Manage and track incentive/gifting program
Analyze and report program performance
Monitor content to ensure on brand messaging
B
B
Sales Account ExecutiveBigBlu
Oxford, United KingdomFull Time
Trade development in the Portuguese market
Customer management
Business support
Social Media Manager
*Facebook
*Copyright
+ Show more
Skills
- Marketing
- Marketing Strategy
- Social Activation
- Brand Activation
- Social Media
- Social Media Advertising
- Html CSS
- Javascript
- Python
Education
R
R
CertificateRocketseat
Oxford, United Kingdom
Beginner course to advanced mode programming.
The course covers all aspects of programming in an A to Z logic.
Language taught:
HTML
CSS
JavaScript
REACT Native
NodeJs
ReactJS
12 week course.
Influencers Marketingedit.
- Lisbon, Portugal
Course to improve the management area and the relationship with influencers in the logic of brand and consumer.
+ Show more