Will is a highly experienced graphic and brand designer, comfortable working across multiple marketing channels and different design disciplines. Currently working as a Senior Designer for TUI UK & Ireland, leading the Crystal Ski Holidays and TUI Lakes & Mountains brands.
In his spare time he often takes photos on old film cameras, watches fast cars racing and fails miserably at becoming the next Eric Clapton.
Projects
- Wasteland Ski - Brochure 2017Setting out to re-design and updated the Wasteland Ski brochure to reflect the brands new identity was no easy task. Sifting through hundreds of images to find the best set to represent both the brand and content, also factoring multiple production and end product considerations; The final document weight and dimensions were critical, as these would go with the sales team all over the country, so being light and portable was key. The solution was to scale the form-factor down from an A4 landsc
Work history
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Senior DesignerTUI UK
London, United KingdomFull Time
I oversee design for the Ski, Lakes & Mountains brands at TUI UK & Ireland, that includes Crystal Ski Holidays and TUI Lakes & Mountains. my role covers the design and development of anything and everything, from seasonal creative direction, point of sale and exhibition design, award-winning out-of-home campaigns, national press advertising to designing all of the assets required for massive, multi-channel marketing campaigns.
I also produce brand photo and video shoots from storyboard to delivery and manage visual website content.
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Lead ArtworkerTUI UK
- London, United KingdomFull Time
Deliver advertising and marketing collateral to brand guidelines.
Assist with the design and production of seasonal brochure magazines for both Crystal Ski Holidays and TUI Lakes & Mountains.
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Skills
- Graphic Design
- Photo Editing
- Video Editing
- Digital Design
- Editorial Design
- Photography
- Brand Design