About me

Globally connected marketer with dedicated knowledge of popular culture / trends. Experienced relationship manager and collaborator, delivering world class creative. 7x Marathoner. Committed to equality and action.

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Projects

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  My Mental Health in VR | BBC ThreeBBC Three created a video series with three mental health sufferers, using Google's Tilt Brush to explore a new way of communicating symptoms. - Briefed to create VO script for supporting content, exploring behind-the-scenes of how the main series was created. -
• FC Bayern Munich | PowerbeatsBeats by Dr. Dre launch campaign for Powerbeats sports earphones.
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  Chelsea FC Women | PowerbeatsBeats by Dr. Dre launch campaign for Powerbeats sports earphones. - Localised for UK, first creative campaign featuring brand partners Chelsea FC Women - Insights lead by growth of the women's game, and how music in training inspires performance on the pitch. - Initially produced in the build up to International Women's Day 2020 -Directed by renowned Netti Hurley Campaign extensions included: Apple Music Playlist - Chelsea FC | Power Workout Social support across @beatsbydre / @chelseafc / @c

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Projects credited in

• BistoInstant home comfort. With Bisto, you can take a steaming jug of home with you wherever you go. So leave those cringey home comforts where they belong...
• Warburtons Thin BagelsBaegels Need to butter up Bae? Mail them a Warburtons Thin Bagel! At only 120 calories, Warburton’s Thin Bagels are all of the love with none of the guilt. To demonstrate this, we want to find people who are feeling guilty about forgetting Valentine’s Day and helped them feel the love again by mailing their Bae a 'Baegel'. Each one comes with a romantic message, and was of course thin enough to pop through the letter box, without sacrificing any of the tasty fillings.

Work history

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Partnerships Manager, EMEAlululemon
Sep 2021London, United KingdomFull Time
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CreativeCake/Havas
Sep 2017London, United KingdomInternship
• Creative short-term contract contributing art direction, concepts, and occasional copywriting to a wide range of clients across experiential, digital and social campaigns. • Lead art director on successful pitches, including for Paco Rabanne and Hyundai. • Wrote a script for BBC3’s series on mental health, and was lead copywriter on content for National Express. • Contributed to creative projects within the Havas Group, including for Havas London, Arena, and Socialyse.

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Skills

• Creative Direction
• Marketing
• Social Advertising
• 360 Campaigns
• Adobe Creative Suite
• Keynote
• Brand Partnerships

Education

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BA Design (Hons)Goldsmiths University of London
Sep 2011 - Jun 2014London, United Kingdom
I was a member of the student design community, contributing art direction to the university magazine [Smiths], helping project manage the annual Design Ball, and finally helping build and exhibiting my final degree project as part of the 2014 BA Design show, entitled MATTER.

Awards

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Cannes Young Lions UK shortlistingCannes Young Lions
I worked as part of a creative pair to create a print advert for the NSPCC, answering the Cannes Young Lions competition brief 2015. The UK qualifying round was sponsored by The Guardian newspaper and had to be done within the time limit of 24 hours. We were very grateful to have been shortlisted. The competition entailed working within the very short timeframe in order to come up with a concept and create great visuals and copy, then finally execute the final design submission within the NSPCC branding guidelines.
Rising StarIdeas Foundation
At the 2013 annual Celebration Evening hosted by the Ideas Foundation, I was awarded with the Rising Star award as a young person with a great potential future within the creative industries, alongside my contributions to the Foundation over the past year.