I am product designer and brand strategist based in London, working on various commissioned and self-initiated projects in fields of destination and hospitality branding, spatial and furniture design. I am using my complementary knowledge and experiences of brand strategies and design processes in creating integral design projects, from the initial idea to the execution.
Projects
- Brokenships BistroBrokenships Bistro is the sub-brand of the Museum of Broken Relationships, the gastro venue offering comforting food, so the space had to reflect the idea of love, breakup, comfort and confusion. The spatial design concept is based on the intensity of the emotions while falling in love, and less desirable, falling out of love. Soft and pale emotions are gradually becoming more and more (in)tense, and vice versa. As the contrast to the gentle but dynamic walls and vaults ceiling, are solid the b
- Prošperin Coffee PalaceSpatial design for the renamed coffee palace 'Prošperin' in neo-renaissance building on island of Hvar, Croatia. Design concept is influenced by the elements found in the space, since the late 19th century frescos were hidden under the lime plaster and wall paint layers. Distressed parts of the walls are restored with the plaster in the old, traditional practice. Vintage floor tiles are preserved as well, and patched with the new monochrome tiles. Collaboration with Dražen Grubišić.
- Zagreb Brewery Office (Molson Coors)Spatial branding and furniture design for the Zagreb Brewery (Molson Coors Group) meeting rooms. The Molson Coors Group brand standards were merged with the beer brand identities and translated into the the statement wall and storage pieces, through the materials and colours appropriate for each of the beer brands.
+ Show more
Work history
&
&
Product and Spatial Designer&Zrnic
London, United KingdomFull Time
Self established company for product and spatial design and brand strategies in hospitality industry. Working independently or in collaboration, across all stages of the projects.
B
B
Brand ConsultantBrandoctor
- Zagreb, CroatiaFull Time
Brandoctor is awarded branding agency in Croatia (Rebrand 100 Award - Hall of Fame Member). I worked on the brand strategies mostly in fields of retail and hospitality, creating brands, concepts and design briefs for various hotels, resorts and restaurants.
+ Show more
Skills
- Design Strategy
- Product Design
- Set Design
- Furniture Design
- Brand Concept
- Brand Creative Strategy
- Concept Design
- Rhino3d
- Adobe Illustrator
- Adobe Photoshop
Education
U
U
MAUniversity of Zagreb, Faculty of Economics and Business
- Zagreb, Croatia
After BA degree at the Faculty of Economics and Business, University of Zagreb, I got MA degree in fields of Marketing and Branding. My thesis subject was "The Role of Design in Product Developing and Branding".