Can you recommend good books on Business Strategy and Brand Strategy? Thanks.
I am looking to self-educate myself and elevate my skills (started as a graphic designer 10 years ago) in direction Brand Strategy and I realized that I have gaps in the way how executives thinking in terms of business strategy and how they use to make decisions; how day think.
I am particular interested to learn more about how business strategy is made for mid and big-sized enterprises.
I will appreciate any kind of educational materials: books, videos or courses.
Thank you!
Replies26
- Hello Andrean,I’ll list a few here and if you any questions then I can help further.Some of my favourite books on Business and brand strategy are:
- The Effective Executive by Peter Drucker
- Blue Ocean Strategy by Renée Mauborgne and W. Chan Kim
- Good to Great, Built to Last, Great by Choice, and How the Mighty Fall by Jim Collins
- Scaling Up by Verne Harnish
- The Innovators Dilemma by Clayton Christenson
- Principles by Ray Dalio
- Competitive Strategy by Michael Porter
- The Hard Thing about Hard Things by Ben Horowitz
Have a great day.Bri. - Yes of course.I can recommend the secret is the first one I love , Napoleon Hill , Eric Worry and one of Powerful “book” I read that made me understand the power of investing your business on network is “ WHY WE WANT YOU TO BE RICH” by : Donald’s. Trump & Robert T. Kiyosaki !!
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