Description

Hogarth is the Global Content Experience Company. Part of WPP, Hogarth partners with one in every two of the world’s top 100 brands including Coca-Cola, Ford, Rolex, Nestlé, Mondelez and Dyson. With a breadth of experience across an extensive range of sectors, Hogarth offers the unrivaled ability to deliver relevant, engaging, and measurable content across all channels and media - both established and emerging.
The number of channels at our fingertips; the need for speed; and the drive for mass personalisation, all mean that brands need different solutions.
Our global team of over 6,000 craft and technology experts brings together creative, production and innovation to help clients navigate this exciting and ever-changing world of today’s content experience.
About Hogarth
Hogarth Worldwide is the world’s leading creative content production company. Born to make the best work brilliantly, we combine craft, insight and technology to bring creative work to life for many of the world’s most famous brands.
What does a Ford Pro Brand Journalist do at Hogarth?
The Brand Journalist will play a pivotal role in developing the stories and content that helps communicate the aspirations and accomplishments of a fast-growing commercial vehicles business unit, dedicated to delivering products supported by a full ecosystem of software, services and solutions for customers across Europe.
They will be an accomplished writer and storyteller, able to digest multifaceted initiatives that extend beyond physical products to include fleet telematics, finance and more. They will be at their most effective working as part of a large, multi-national team, serving a global mobility company client and building strong, productive relationships with key client stakeholders and contacts across the agency and client businesses.
Responsibilities
Research, write and work with the wider agency and client teams to develop press releases, factsheets, technical specifications, video scripts, social media content and other assets to support communications activities.
Work with clients and digital specialists to structure content for media kits and other channels.
Attend regular cadence of planning and strategic meetings, providing updates and insights for ongoing projects.
Manage and own responsibility for multiple long-term projects simultaneously and deliver materials to an exceptional standard and pre-determined deadlines.
Manage reviews and approvals for assets with Communications, Product Development and Legal stakeholders to ensure accuracy and compliance with brand guidelines.
React quickly to short notice requests and news-making opportunities, delivering cogent, accurate and engaging content in a fast-paced newsroom and feature writing environment.
You will ask the right questions to find and develop stories that will get business papers/websites excited, and appeal to a wider audience than purely automotive.
You will quickly become familiar with legal and client requirements for publishing claims and contribute to central logs to comply with audit requirements.
Reporting lines and key stakeholders
This role reports to the Managing Editor, Hogarth, UK.
You will work closely with Hogarth Editorial, Social Media and Production teams, alongside client Communications, Marketing and Product Development teams.
Requirements
Educated to degree level or equivalent and have real-work journalism experience on websites/newspapers/magazines/.
Possess an enthusiasm for the automotive industry - especially commercial vehicles and related fields, an understanding of automotive technology, engineering and supporting software and services, as well as familiarity with automotive terminology.
Have a keen eye for proofreading, fact-checking, cross-checking and spotting trends and anomalies in data charts.
Be able to dissect technical information and translate it into understandable and accessible copy.
Be comfortable interviewing people at all levels of seniority and be able to build respectful relationships with expert contacts.
Be able to work with video editors, graphic designers and social media experts to create a suite of assets to support your stories.
Be comfortable working within an agency and taking direction from multiple stakeholders.
Have a ‘can do’ attitude and the ability to manage multiple work streams effectively.
The ability to work quickly and accurately, to a brief and to a deadline.
Diversity and Inclusion
Hogarth is committed to diversity and inclusion, through our ideas, our people, how we behave and conduct ourselves. Creating a truly inclusive culture at all levels of the organisation that encourages different points of view, making Hogarth not only a better company and place to work but an environment where everyone experiences connection, opportunity and a sense of belonging.
Hogarth Values
Heart and Soul: We love what we do. We bring energy and enthusiasm to all our work. We push boundaries, we are never satisfied and always want to find a better way.
Hands on: We don’t wait for things to happen, we get on with it. We are pragmatic and don’t have an ego. We do what it takes to get the job done to the highest standards.
Honest: We are straightforward; we speak openly and clearly. We operate with integrity and live up to our promises.
Happy family: We enjoy working together. We look out for our colleagues. We are an eclectic bunch. We want to work with people from many cultures and demand great things of each other. Even when things get tough, we don’t lose perspective or our sense of humour.
Hungry: We are an inquisitive community. We want to create an environment which inspires ourselves and others to be better. It is important to continuously challenge ourselves and our ways of working. We aim to provide staff with the opportunities to develop and learn.
Find out more at www.hogarthww.com/culture
The Package
25 days holiday
Private Medical Care (Bupa)
Life Assurance – four times annual salary
Pension Scheme – Company contribution matched up as follows:
An extra day leave on your Birthday
Employee Assistance Programme
WPP Group Discounts
Travel Season Ticket Loan
Gym Discounts
Mortgage Advice – In partnership with Charles Cameron and Associate
1 Volunteering day per year
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Diversity & Inclusion
Hogarth is an equal-opportunity employer. That means we believe in creating a truly inclusive culture that values diversity, equity and inclusion for everyone through our ideas, our people, how we behave and how we conduct ourselves.  We strive to recruit people from diverse backgrounds and support them to achieve long-term success. This not only makes Hogarth a better company and place to work, but an environment where everyone can give their point of view, experience connection, enjoy opportunity and feel a sense of belonging.
We welcome applications from everyone, regardless of race, ethnicity, religion or belief, gender, gender identity, age, national origin, marital status, military veteran status, genetic information, sexual orientation, or physical or mental disability. As part of our commitment to making our hiring processes as equitable as possible, we are currently rolling out a policy which ensures that hiring managers review CVs only after they have been processed through an automated anonymisation system. This aims to ensure that all candidates are considered for interview based solely on their experience and what they can bring to the role. The solution, provided by MeVitae, scans and redacts CVs to reduce potential reviewer bias.
Please contact careers@hogarth.com if you need the job advert or form in another format.
Data
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