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Commercial Content WriterBauer Media
17 days ago
  • LevelMid Level
  • ProfessionsWriter, Content Producer, Content Manager
  • TypeFull Time
  • LocationLondon, United Kingdom

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Description

Our Team:
Our content commerce team is at the heart of Bauer’s digital strategy in the UK. You'll be joining at an exciting time, where our affiliate editorial team produces diverse content that aligns with current SEO guidelines and business goals.
We celebrate both team collaboration and individual excellence within our motivated, fun-loving, and open-hearted culture. We offer ongoing training and the opportunity to thrive in a successful multinational business that values inclusivity and diverse perspectives.
The Focus of the Role:
We are looking for a Commercial Content Writer to join our content commerce team. In this role, you will be responsible for generating and curating ideas and content, focusing on reaching targets for reach and commerce content for our lifestyle portfolio including Grazia, Closer and Heat. You will be continually optimising existing content designed to deliver direct revenue, ensuring it is seen by the largest possible audience that leads to conversion.
Reporting to the Deputy Content Commerce Editor, you will deliver daily web content, as well as working with the Audience Development Team to help grow the content commerce business across lifestyle, fashion, home and beauty. You will stay updated on the latest trends, know how to spot a trending product story and find new angles to generate affiliate revenue.
Key Responsibilities:
  • Using your journalistic and industry experience, you will generate ideas across Grazia, Heat and Closer
  • Research, source and writing comprehensive product tests and buying guides according to editorial guidelines and in line with current SEO standards
  • Continually optimise existing content to maximise traffic and affiliate click-through
  • Ability to generate accompanying photographic material during product testing
  • Work to agreed key performance targets
  • Develop high-quality working relationships with relevant editorial contacts and external partners, plus attending relevant press events/product launches.
  • Key focus on targets during peak trading events like Prime Day and Black Friday
What You’ll Bring:
  • Inclusivity and Passion: A passion for creating fashion, beauty and lifestyle content that will hook readers looking to make purchases.
  • Market Insight: Knowledge of current fashion, beauty and home trends, as well as consumer interests.
  • Content Expertise: Ability to craft engaging, accessible content on complex topics.
  • Communication: Exceptional writing and communication skills.
  • SEO Proficiency: Some understanding of SEO to ensure content ranks well.
  • Writing Experience: Background in writing news articles, features, product tests, and reviews.
  • Data Fluency: Some analytical skills to drive and improve content performance.
  • Photography Skills: Some ability to create clear and well-presented photography to support articles and appear in content if needed.
  • Self-Motivation: Excellent time management, prioritisation, and organisational skills with a hands-on approach.
Closing Date: Sunday 20th October
Package Description
Rewards packages at Bauer Media offer a range of salary sacrifice Benefits, such as our pension scheme and flexible holidays, as well as exclusive Perks like great deals and discounts for everyday life.
  • 25 days holiday + bank holidays + 2 volunteer days 
  • Internal Bauer Academy – Wide range of learning opportunities to support with your Career Development 
  • Opportunity to buy additional holiday
  • Enhanced Maternity and Paternity pay 
  • Company pension 
  • Cycle to work scheme, tech loan scheme and groups discounts for healthcare insurance
  • Discounted subscriptions on Bauer publications (50%)
  • Thrive initiatives – Wellbeing at Bauer
  • Opportunities to contribute to our Belonging@Bauer and Sustainability initiatives  
  • Discounted high street vouchers
About Bauer Media Group
Bauer Media Group has become an enduringly successful media corporation by focusing on creating content that matters most to millions of people around the world: from print and online publishing to radio and money-helper services for consumers, as well as sales and marketing services for SMB. Family-owned in the 5th generation, Bauer focuses on the long term, with a consumer-first mindset that guides us across our increasingly diverse portfolio. Our workforce of 15,000 shares a passion – to deliver content and services that are popular with, and helpful to, our customers and partners.
As the UK’s biggest selling magazine publisher, we create iconic and influential magazine media brands, digital properties and associated consumer and B2B live events for diverse, passionate audiences.  We reach 25 million consumers through our portfolio, which includes heat, Grazia, Closer, Empire, Motor Cycle News, Parkers, Mother& Baby, TV Choice, Take a Break, Bella, Yours, Garden News and Country Walking.  Our scale, coupled with the breadth of our portfolio, gives us an advantage over pure play magazine competitors. It also gives us a huge responsibility - our brands become the lens through which our audiences see the world, and for this reason, we take our responsibilities as a media outlet very seriously, recognising that we are responsible for shaping perceptions in the wider world.
Belonging at Bauer Mission statement
People are at the heart of everything we do. Inclusivity is part of who we are. We celebrate diversity in all its forms, and encourage authenticity, knowing that our differences are celebrated.
What we will offer you
Quite simply, our promise to you is that Bauer Media is a great place to do great work with great people. Our people take an enormous amount of pride in the brands they support. They like their team members, and they feel supported by their managers. We all take collective responsibility for our culture, because we know it has a ripple effect out across our brands. That’s why our culture of inclusion at work, Belonging at Bauer, is at the heart of everything we do. Belonging at Bauer is about our dual goals of being as representative as we can of the audiences we serve, and about creating a working environment where all our people feel able to bring their whole selves to work every day. It’s part of everything we do, and everyone who works here is responsible. If you join us, you’ll be an important part of this as well.
Our mental health at work
We’re proud to be the driving force behind the “Where’s your head at?” campaign, which is working to put Mental Health First Aiders on an equal footing with traditional workplace First Aiders. This is a priority for all of us that work at Bauer and we now have fully trained Mental Health First Aiders supporting and working across all of our UK locations.
Learning and Development
As the only Media company to be in the top 100 apprenticeship employers, we are striving to always be a great place to do great work for all, Bauer is committed to offering learning and development initiatives through its Bauer Academy tailored to its people, empowering teams and individuals to grow and progress in their careers.
Please Note: We are actively seeking this position. You should hear from us within 48 hours of the expiry date. Please note on some occasions the role may be closed before date shown or need to be extended.
Bauer Core Values
Passion
We LOVE what we do – it inspires, unifies and challenges us. Our passion is contagious – both loud and quiet, making the impossible possible.
Excellence
Our desire for excellence fuels our ambition for personal and business growth.
Trust
We value honesty and integrity. Trust is our foundation, empowering our people to live up to their full potential.
Entrepreneurship
Entrepreneurship is our pursuit of opportunity – we are agile, focused and resourceful.
If you have any feedback regarding our UK recruitment process please email careershub@bauermedia.co.uk we would love to hear from you.

Skills Required

  • Content Writing
  • SEO
  • Analytical Skills

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