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Content Optimisation ExecutiveBauer Media
13 days ago
  • LevelJunior
  • ProfessionsContent Strategist, Social Media Manager, Digital Marketer
  • TypeFull Time
  • LocationLondon, United Kingdom

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Description

Closing Date: 03-Nov-2024

Our Team:
The Quality Assurance team is dedicated to improving the quality, commercial viability, and search engine performance of Bauer's online content. By working in close partnership with the SEO, Content Commerce, and editorial teams, our goal is to apply best practices throughout the editorial, commercial, and production processes. The QA team is crucial in upholding high content standards and facilitating the smooth execution of editorial, operational, and SEO strategies. Additionally, we focus on refining daily operations to efficiently meet business goals, ultimately aiming to establish new benchmarks in digital content quality and effectiveness.
The focus of your role:
An opportunity to start your digital career and become a pivotal member of our team at Bauer, dedicated to elevating our content to its highest potential in terms of editorial quality, commercial success, and search engine visibility. As a Content Optimization Executive, you'll be part of a critical step for our published content, ensuring it meets our stringent standards across all fronts.
In this collaborative role, you will work hand-in-hand with our SEO, Content Commerce, and brand editorial teams to uphold and implement best practices in editorial, commercial, and production aspects. Your contributions will be essential for the seamless operation of our editorial, operational and SEO initiatives, offering valuable input and support that fosters the continuous enhancement of our content.
Furthermore, your efforts will support the Head of Operations in optimising our day-to-day activities, ensuring they align with our business objectives efficiently and effectively. If you're passionate about improving content quality and performance, join us in our mission to set new standards in the digital content space.
Key Responsibilities:
Responsible for the accuracy and efficiency of content interlinking for pivotal articles, including:
  • Verification and modification of content links.
  • Optimisation of link quantity per page.
  • Enhancement of content according to the latest standards, such as SEO.
  • Ensure the content layout adheres to industry best practices.
  • Organise content strategies using Monday.com and assist the SEO team.
  • Apply SEO best practices, including verification of image alt text and metadata descriptions.
  • Optimise commercial links to ensure cleanliness and affiliation, particularly with high-performing merchants.
Support Operational Tasks:
  • Assisting with product development, such as feature updates, bug fixes, regular tasks, and testing.
  • Assist various departments (e.g., Editorial, Commercial) with database and admin tasks.
  • Offer operational assistance for ongoing and upcoming projects as needed.
Develop and Maintain Relationships:
  • Foster relationships within and outside the organisation to ensure efficient operation of key groups.
What you will bring:
Desired Skills:
  • Driven by a keen interest in digital media and affiliate marketing
  • Familiarity with SEO principles
  • Proficient communication abilities, both verbal and written
  • Exceptional at creating and maintaining documentation
  • Proactive team player with a knack for giving constructive feedback
  • Experienced with WordPress
  • Basic knowledge of website architecture
  • Proficient in Microsoft Word, Excel, and Monday.com
  • Excellent interpersonal skills and confidence in communicating across various levels
  • Preferably experienced in graphic editing software
  • Preferably knowledgeable in major analytics tools, including Google Analytics
Personal Qualities:
  • Outstanding attention to detail
  • Adaptable and perseverant when handling tasks of a repetitive nature
  • Eager and quick to learn new skills and concepts
  • Maintains a positive and solution-oriented approach to challenges
  • Capable of managing and prioritising various tasks and projects to meet deadlines
  • Independent and motivated, with strong organisational skills to manage daily tasks
Closing Date: Sunday 3rd November
Package Description
Rewards packages at Bauer Media offer a range of salary sacrifice Benefits, such as our pension scheme and flexible holidays, as well as exclusive Perks like great deals and discounts for everyday life.
  • 25 days holiday + bank holidays + 2 volunteer days 
  • Internal Bauer Academy – Wide range of learning opportunities to support with your Career Development 
  • Opportunity to buy additional holiday
  • Enhanced Maternity and Paternity pay 
  • Company pension 
  • Cycle to work scheme, tech loan scheme and groups discounts for healthcare insurance
  • Discounted subscriptions on Bauer publications (50%)
  • Thrive initiatives – Wellbeing at Bauer
  • Opportunities to contribute to our Belonging@Bauer and Sustainability initiatives  
  • Discounted high street vouchers
About Bauer Media Group
Bauer Media Group has become an enduringly successful media corporation by focusing on creating content that matters most to millions of people around the world: from print and online publishing to radio and money-helper services for consumers, as well as sales and marketing services for SMB. Family-owned in the 5th generation, Bauer focuses on the long term, with a consumer-first mindset that guides us across our increasingly diverse portfolio. Our workforce of 15,000 shares a passion – to deliver content and services that are popular with, and helpful to, our customers and partners.
As the UK’s biggest selling magazine publisher, we create iconic and influential magazine media brands, digital properties and associated consumer and B2B live events for diverse, passionate audiences.  We reach 25 million consumers through our portfolio, which includes heat, Grazia, Closer, Empire, Motor Cycle News, Parkers, Mother& Baby, TV Choice, Take a Break, Bella, Yours, Garden News and Country Walking.  Our scale, coupled with the breadth of our portfolio, gives us an advantage over pure play magazine competitors. It also gives us a huge responsibility - our brands become the lens through which our audiences see the world, and for this reason, we take our responsibilities as a media outlet very seriously, recognising that we are responsible for shaping perceptions in the wider world.
Belonging at Bauer Mission statement
People are at the heart of everything we do. Inclusivity is part of who we are. We celebrate diversity in all its forms, and encourage authenticity, knowing that our differences are celebrated.
What we will offer you
Quite simply, our promise to you is that Bauer Media is a great place to do great work with great people. Our people take an enormous amount of pride in the brands they support. They like their team members, and they feel supported by their managers. We all take collective responsibility for our culture, because we know it has a ripple effect out across our brands. That’s why our culture of inclusion at work, Belonging at Bauer, is at the heart of everything we do. Belonging at Bauer is about our dual goals of being as representative as we can of the audiences we serve, and about creating a working environment where all our people feel able to bring their whole selves to work every day. It’s part of everything we do, and everyone who works here is responsible. If you join us, you’ll be an important part of this as well.
Our mental health at work
We’re proud to be the driving force behind the “Where’s your head at?” campaign, which is working to put Mental Health First Aiders on an equal footing with traditional workplace First Aiders. This is a priority for all of us that work at Bauer and we now have fully trained Mental Health First Aiders supporting and working across all of our UK locations.
Learning and Development
As the only Media company to be in the top 100 apprenticeship employers, we are striving to always be a great place to do great work for all, Bauer is committed to offering learning and development initiatives through its Bauer Academy tailored to its people, empowering teams and individuals to grow and progress in their careers.
Please Note: We are actively seeking this position. You should hear from us within 48 hours of the expiry date. Please note on some occasions the role may be closed before date shown or need to be extended.
Bauer Core Values
Passion
We LOVE what we do – it inspires, unifies and challenges us. Our passion is contagious – both loud and quiet, making the impossible possible.
Excellence
Our desire for excellence fuels our ambition for personal and business growth.
Trust
We value honesty and integrity. Trust is our foundation, empowering our people to live up to their full potential.
Entrepreneurship
Entrepreneurship is our pursuit of opportunity – we are agile, focused and resourceful.
If you have any feedback regarding our UK recruitment process please email careershub@bauermedia.co.uk we would love to hear from you.

Skills Required

  • SEO
  • Digital Media
  • Affiliate Marketing

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