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International Marketing ManagerVirgin Atlantic
1 day ago
  • LevelMid Level
  • ProfessionsMarketing Manager, Marketer, Digital Marketer
  • TypeFull Time
  • LocationCrawley, United Kingdom

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Description

Closing Date: 08-Dec-2024

Virgin Atlantic is a purpose led long haul airline. Committed to protecting the planet, whilst bringing the social and economic benefits of connectivity and trade to the destinations and communities we serve. We’re on a mission to net zero by 2050, but no airline can tackle the decarbonisation challenge alone. At Virgin Atlantic, we’re committed to innovation, pioneering change through partnership, and being transparent in our progress.
In a nutshell
At Virgin Atlantic Ltd, we offer an exceptionally outstanding opportunity in the field of International Marketing.
Lead the support for the creation of marketing materials for priority brand activity to relevant frontline sellers and customers (i.e. shops, trade, third-party agents and business travellers) for Virgin Atlantic and Virgin Atlantic Cargo.
Support the development of collateral for the end-to-end customer journey which supports both brand and commercial objectives by working in partnership with the sales teams to identify opportunities for key target segments to create trade plans which deliver a “win-win”.
Be a brand guardian and support third-party marketing activity including following processes to ensure brand guidelines are followed and adhered to by these partners.
Demonstrate a deep understanding of the brand, high creative flair and aptitude for innovation to bring a brilliantly different edge to all that you do, in the pursuit of driving preference for Virgin Atlantic and to support the company vision to be the Most Loved Travel Company.
Day to day
  • Confidently engage with cross-functional teams at various levels, effectively influencing to build support for brand/channel plans.
  • Proactively collaborate with collaborators, customers, partners, and team members to share work in progress, feedback, and findings/takeaways.
  • Identify and implement continuous improvements to ways of working.
  • Act as a brand guardian, using effective influence to embed all brand standards.
  • Cultivate positive relationships across the wider business to support trade and consumer activities.
  • Demonstrate a good understanding of all aspects of marketing to collaborate effectively and build coordinated plans.
  • Foster a collaborative "one-team" approach and culture through positive relationships.
  • Attend key trading, product, and sales meetings as the marketing representative, supporting activity plans, brand performance, and competitive benchmarks.
  • Seek out and build opportunities for innovative ways of collaborating with internal and external collaborators to ensure efficiency in activity development and execution.
  • Drive personal growth by facilitating opportunities to build skills and experiences through on-the-job work and contributing to a feedback culture.
  • Lead and support key initiatives that underpin the growth plans for Virgin Atlantic and Virgin Atlantic Cargo, delivering brand and commercial targets.
About you
  • BA/BS degree or equivalent
  • Experience in some aspects of marketing including managing content and social platforms in a B2B context.
  • Ability to work in fast-paced, dynamic environments, confidently flexing priorities and tasks as needed.
  • Resourceful self-starter with high drive, able to recognize opportunities to add new value.
  • Creative and entrepreneurial; able to support idea generation and drive successful execution.
  • Proficient in project management and skilled in collaborating with others, including customers, partners, and team members. Able to thrive in fast-paced environments with limited resources.
  • Robust MS Office skills—MS Word, Excel, PowerPoint.
Our recipe for leadership
At Virgin Atlantic, our leaders empower teams to thrive through collaboration, innovation, and excellence. Explore our Leadership Recipe and discover the 20 core ingredients that define what it means to lead with us, driving our mission to be the most loved travel company and achieve sustainable profit. Want to learn more? Click here
Be yourself
Our customers come from all walks of life and so do our colleagues. That’s why we’re proud to be an equal opportunity employer and actively encourage applications from all backgrounds. At Virgin Atlantic, we believe everyone can take on the world - no matter your age, gender, gender identity, gender expression, ethnicity, sexual orientation, disabilities, religion, or beliefs. We celebrate difference and everything that makes our colleagues unique by upholding an inclusive environment in which we can all thrive. So that everyone at Virgin Atlantic can be themselves and know they belong.
To make your journey with us accessible and individual to you, we encourage you to let us know if you’d like a little extra help with your application, or if you have any individual requirements at any stage along your recruitment journey. We are here to support you, so please reach out to our team, (recruitment@fly.virgin.com) feeling confident that we’ve got your individual considerations covered.

Skills Required

  • Marketing
  • Content Management
  • Social Platforms

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