Live Nation is the biggest live music promoter in the world. Somewhere around the globe, every 20 minutes a Live Nation Event happens. Our Marketing Team live by the mantra: by fans for the fans – we’re all live music lovers who strive to deliver excellent and efficient marketing.
The position of Live Nation Tour Marketing Assistant is a key role focused on multi-market planning and cross-market coordination, as part of the Live Nation International Touring Team. Working closely with all divisions of the Live Nation EMEA teams this position will report to the International Marketing Director and work directly with multiple international markets, support our internal marketing teams and external agents and be responsible for the collation and coordination of multi-market campaigns and assets.
This is an exciting role for an entry level marketer that has a passion for driving industry leading marketing, with an entrepreneurial spirit, team player approach and digital media and marketing expertise. Working closely with teams across various geographies, languages and cultures, the successful candidate can apply project coordination, communication, organization and self-initiative skills.
Competencies / Skills / Knowledge / Experience
Marketing experience at an agency, venue, ticketing agent, promoter or record label is preferred
Digital Media and Marketing Platform experience preferable but not essential
Ability to manage multiple projects to completion under concurrent, rigorous deadlines in a fast-paced dynamic environment
Digital savvy, especially in social media and trends
You should be able to demonstrate an interest, understanding and ability to respond to consumer markets, trends and consumer needs
English language fluent written and oral essential.
Strong presentation and attention to detail
Proficient in the use of Microsoft Office, in particular Microsoft Excel
The following attributes determine how the role will be carried out and are required to be a success
Passion for understanding the consumer, for what live music means to different audiences and what motivates consumer behaviour around live events
You will need to be committed, ambitious, passionate, and determined to do great work.
Proactive and organised self-starter and a team player
Supporting the EMEA Tour Marketing team in the day-to-day coordination of international tours
Collating and coordinating multi-market marketing and PR plans
Collate all tour marketing assets to review and submit to external stakeholders for approval
Working with the Local Marketing Teams to deliver our campaigns with an emphasis on digital marketing
Track marketing budgets and performance on multiple projects
Working with internal stakeholders to understand campaign objectives and market specifics
Helping to build and provide measurements associated with the performance of all campaigns and ensuring the results and learning’s drive future campaigns
Offer creative recommendations, based on campaign performance, and offer solutions to improve outcomes
Coordinate and arrange international touring on sale schedules
We are passionate and committed to our people and go beyond the rhetoric of diversity and inclusion. You will be working in an inclusive environment and be encouraged to bring your whole self to work. We will do all that we can to help you successfully balance your work and homelife. As a growing business we will encourage you to develop your professional and personal aspirations, enjoy new experiences, and learn from the talented people you will be working with. It’s talent that matters to us and we encourage applications from people irrespective of their gender identity, race, sexual orientation, religion, age, disability status or caring responsibilities.
Live Nation Entertainment is the world’s leading live entertainment company, comprised of global market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Media & Sponsorship. Ticketmaster is the global leader in event ticketing with over 500 million tickets sold annually and more than 12,000 clients worldwide. Live Nation Concerts is the largest provider of live entertainment in the world promoting more than 40,000 shows and 100+ festivals annually for nearly 4,000 artists in over 40 countries. These businesses allow Live Nation Media & Sponsorship to create strategic music marketing programs that connect over 1,000 brands with the 98 million fans that attend Live Nation Entertainment events each year. For additional information, visit www.livenationentertainment.com