IFFO – The Marine Ingredients Organisation | Annual Report & Yearbook

Problem: IFFO is an international trade organisation that represents and promotes the marine ingredients industry, such as fishmeal, fish oil and other related industries. They came to on-IDLE for their on-screen Annual Report and printed Yearbook, with a refreshed visual identity along the way. Solution: on-IDLE created two distinctive patterns inspired by M.C. Escher, alongside a refreshed and extended colour palette. Using our updated guidelines, we created a single paged report design that uses a flexible grid system and consistent image language. For the Yearbook, we produced a design and process manual that allows the IFFO team to produce future Yearbooks that are professional and on-brand. Microsoft Office templates were provided that can also be implemented for presentations throughout the year. Highlights: The challenge of formatting and designing for three languages; English, Spanish and Chinese. Also, IFFO were so pleased with the outcome, they have invited us to produce further reports, infographics and a website refresh.