For McDonald’s Summer 2016 was all about bringing “The Good Times” to the people of the UK wherever they were. But if you couldn’t make it to the McFlurry Van for free ice cream and games, we brought the Good Times to you with a liberal sprinkling of Summer daftness via #HelloGoodTimes.
A series of social content featuring the audiences favourite YouTube talent to get over that familiar FOMO feeling gave McDonald’s their most highly engaged with content of the year.
Platforms: Facebook, Twitter, YouTube.
Companies
Drum
- Marketing & PR