SERIOUSLY CLEAN

After we won daz, the client came back with some pretty massive cuts to budget to our previous campaign suggestion (message for details.)SOOO. we suggested going simpler. much simpler. so simple infact, we’d use testimonials from people who have used daz, and make them funny using stock shots. this grew to become a 360 campaign in 2019. if you see red, we’ve probably put it there, the campaign involved some billboards, digital billboards, murals, fly posters, buses, white van things, social campaign, and some ‘hilarious’ digital displays on the underground escalators.