About me

One half of the Alex and Emily show working our of London.

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Projects credited in

• 9

  Helly Hansen, Trust in your GEAR"Helly Hansen, Trusted by Professionals." To bring that insight to life for the HH F/W Campaign, we took a deep a dive into the lives of pro mountain dwellers, aka Ski Patrollers and Pro Skiers. Media: Print OOH Social Online Film
• 1

  Head & Shoulders ASMRyouve probably seen these, alot, on tv- we apologise. we wanted to make an ad that shows how your hair feels soft without using visuals... we ended up with asmr and claudia winkleman ;)
• 2

  BRiM launch campaignTo launch the BRiM framework, a guide to improve Black representation in marketing, we created a campaign that dramatised and channeled Black frustration into action.
• 6

  FEEL NO PRESSURE- GILLETTEWe give you NO PRESSURE, a 360 campaign for Gillettes new skin-guard sensitive razor. Another pitch win at saatchi with a simple thought: 'As the blade lifts 'pressure' off your face, it takes the pressure off of shaving, and the pressures outside of the bathroom'.
• 6

  WELCOME TO GuPHORIAQ: What’s a bite of Gü pudding like? A: Think drugs, but better. Welcome to the world of Güphoria, a psychedelic pleasure trip that starts at the tip of your tongue and ends in a trippy world of taste. This was Gü’s first TV spot in 5 years and an overhaul of their social visual style and TOV. We won the social campaign with a 3 dimensional world of flavour, and they gave us the TV in a package deal. We think the result turned out pretty damn delicious.
• 8

  FAIRY LASTS (TIL' CHRISTMAS)One drop of Fairy lasts months longer than any other washing up liquid. FACT. So long, that we convinced Fairy to throw the calendar out the kitchen window and release their Christmas ad in September, literally shaking up the washing up, by shaking up the seasons. – the first of the year. we’re pretty happy about it… wonder what’ll come next…

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Work history

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copywritingSaatchi & Saatchi
Feb 2017London, United KingdomFull Time

Skills

• Copywriting
• Creative Concepting
• Art Direction
• Illustration
• Branding Positioning
• Content Writing
• Article Writing