Ahmed Mohamed

Freelance Creative

Level
Mid Level
Location
London, United Kingdom
Availability
Locked Pro Plan feature
Professions
-

Projects

About me

I've always made it my goal to work in as many areas of design as possible. I believe the more you know, the better you can hone your skills, and in turn the more you can apply to your craft. I would consider myself to be a ‘Multi-Disciplined Creative’. I offer a versatile, yet focused skill-set. A balance between creativity and strategy, with an emphasis on current design trades and styles. I believe my way of design and thinking heavily stems from my history of working within several design sectors such as experiential, wayfinding, graphic design, product design, creative design and brand design to name a few.

Locked Pro Plan feature

Skills

  • Wayfinding Design
  • Creative Design
  • Logo Design
  • Illustration
  • Adobe Illustrator
  • Adobe Indesign
  • Adobe Photoshop
  • Experiential Design
  • Event Design

Companies I’ve worked with

  • Ravensbourne University London

    Ravensbourne University London

    • Design
  • MOO

    MOO

    • Design
  • Pearson

    Pearson

    • Education & Research
  • Air Design

    Air Design

    • Design

Work history

Currently

Mid-Weight Wayfinding Designer

Air Design

Jan 2018
  • London, United Kingdom
  • Full Time
  • We’re passionate about helping to design places that make people’s lives better… places that they can come to love, that bring a bit of joy into their lives. By putting people at the heart of our ideas and execution, we create inspiring brands and environments that bring new life, ease of use and innovation to new and existing spaces. We’re experts at place making, retail strategy, branding, wayfinding and interior design and work for some of the world’s most progressive retail developers, owners and operators.

2019

Wayfinding Designer

Portland Design

Dec 2018 - Jan 2019
  • London, United Kingdom
  • Freelance
  • We are in the business of 'story-telling'​ - approaching every project by knowing the people who will be using the places we help create and how we can talk to them, attract, inform, surprise and delight them along their journey. Put simply, we design brands and places for people. And making sure it's always an exciting, immersive, multi-sensory journey through the very essence of your brand, is a collective of highly creative and strategically-minded individuals. My assignment was to assist the lead wayfinding designer by updating the revised masterplan inclusive of client comments and new external VC locations. Also being the main point of support for Arabic/English content generation as and when, an advise on suitable Arabic fonts. Also support the future strategic development of the project.

2018

Mid-Senior Creative

MCM Creative Group

Nov 2018 - Dec 2018
  • London, United Kingdom
  • Freelance
  • MCM is a creative agency, specialising in just one thing – communicating. We do that through live events, film, digital and experiential. And we’ve been doing it for over 17 years. Since 2001 we have provided innovative solutions for our diverse client base. Communicating creatively is at the heart of everything we do at mcm. We do it well by having great people empowered to think differently but act consistently. At mcm creative group we excel at creating narrative for compelling stories. We harness the power of storytelling to bring emotion and feeling into our client’s communications and to personalise the experience for the audience. We work for all types of brands such as HSBC, John Lewis and Thomson Cook (which i've personally worked on) for whom our passionate team ensure that projects are delivered on budget, on brand and that the experience exceeds expectations.

2018

Wayfinding Designer

Pascal and Watson

Jul 2017 - Oct 2018
  • London, United Kingdom
  • Freelance
  • In operation since 1956, Pascall+Watson is an award-winning international design practice with offices in the UK, Ireland and the Middle East. Our geographic reach spreads across the globe. We are market leaders in the field of transportation design, in particular airport terminal facilities and rail stations. Our expertise covers a broad cross-section of building typologies including higher education, workplace, commercial, hospitality and leisure. Our core values of Collaboration, Innovation, Professionalism and Enjoyment ensure we create environments where individuals flourish and teams succeed. The combination of our design-focused studios along with an unparalleled reputation for delivery has resulted in a customer-focused architectural practice that adds real value to every project.

2017

Product Designer

MOO

Nov 2016 - Jul 2017
  • London, United Kingdom
  • Freelance
  • MOO is an award-winning online print business that is passionate about great design and the difference it can make to its customers and the world. Launched in 2006, MOO aims to disrupt the $640 billion global print industry by combining the values of professional design with accessibility and reach of the web; making great design available to all. MOO has become one of the fastest growing print businesses in the world, with rapid annual growth and a global reach since launch. MOO prints millions of cards a month and has served customers in over 200 countries. MOO also supports companies of 10 or more employees with MOO for Business , offering a personalised service and easy order management for entire organisations. The company has won 3 Webby awards (the web's Oscars), has been profiled in the Financial Times, and was ranked in the top 10 UK start-up companies by the Guardian Newspaper. MOO currently employs 300+ full-time staff and has offices in London, UK, Boston MA and Providence, Rhode Island, USA. MOO has also raised over $5m in venture capital from the Accelerator Group, Index Ventures and Atlas Venture, the investors behind Skype, Betfair, Lovefilm, Last.fm and MySQL.

2016

Creative Designer

FreemanXP EMEA

May 2016 - Oct 2016
  • London, United Kingdom
  • Freelance
  • FreemanXP is a brand experience agency that uses the power of social engagement to inspire audiences to action. FreemanXP uses the power of social engagement to inspire audiences to action. Whether online or face-to-face, FreemanXP connects individuals and brands in ways that accelerate engagement and create transformational change on a global scale. FreemanXP is a brand experience agency with the greater Freeman organization, offering a full range of marketing solutions from strategy and creative services through event/production management and measurement.

2016

Logo Designer

Hashi Design

Apr 2016 - Aug 2016
  • London, United Kingdom
  • Freelance
  • Hashi Designs is an emerging logo company. Working with clients from diverse marketing platforms; Hashi Designs hopes to create fresh, new and simple logos to small/ new businesses. The company has already designed logos for brands and businesses in Fashion, Charitable Foundations, Fitness, Hair Stylists, Gentlemen Boutiques, Music, Instagram Societies, Youtube Channels and more to come.

2016

Visual Designer

Studio db

Mar 2016 - Apr 2016
  • London, United Kingdom
  • Freelance
  • Studio DB is a creative interior design consultancy based in London, set up in 2007 by Philip Dolman and Lesley Batchelor. Our 25 years experience in the retail sector, with many iconic projects in the UK, Europe and the Far East, gives us an instinctive understanding of the market place and what makes commercially successful design. We have maintained long and positive relationships with our clients founded on a passion for creative design and commitment to exceeding their expectations. Studio DB offers the care and attention of a “boutique” studio underpinned by the professionalism that our experience has given us. Whether it’s a tiny pop up cardboard shop in Brixton or the refined luxury of the department store we have just completed for Fenwick Bond Street, we deliver innovative, effective design that is beautifully detailed.

2016

Feb 2016 - Mar 2016
  • London, United Kingdom
  • Freelance
  • RSU (Ravensbourne Students' Union) ensures that student voices are heard at all levels. It represents students’ opinion to the institution on all matters affecting their life and education and promotes general welfare and social, cultural and athletic activities. The SU opposes all discrimination, promotes inclusivity and actively supports Ravensbourne’s Equal Opportunities Policy. The role requires me to work very closely with the president of the Student Union in designing a new brand identity for the IOI 'Institute Of Ideas'. This entitles me to work closely with other bodies of Ravensbourne to ensure that the new brand identity reflects the future vision of the 'IOI; This being done with a new logo, colour scheme, font, animation, website etc.

2014

Freelance Ebook Designer

Lady Geek

Jun 2014 - Jul 2014
  • London, United Kingdom
  • Freelance
  • My time at Lady Geek was a short yet fruitful and very educational time. As a beginner in eBook design they were very appreciative of the skills, which pushed me to improve my skills even further. In less then 2 weeks I had to re-design their latest book 'The Empathy Era' into an eBook which was then published and released onto iBook Apple Store and Amazon.

2015

Graphic Designer

Pearson

Jun 2013 - Jul 2015
  • London, United Kingdom
  • Freelance
  • My role was one of privacy and of up-most discretion. My job required me to look at the GCSE exam results of the current year. This included me and six other colleagues who had to sort through the current year exam papers, and use Adobe Indesign to design the layout which would then be distributed to tutors all over the country.

2015

Junior Creative

Sparks Studio

Feb 2013 - Mar 2015
  • London, United Kingdom
  • Freelance
  • I started at the company as an Adobe Suite Editor, but through time, determination and bringing out the best I could I got promoted as a junior creative. This was the first time I was ever placed at a higher position at a design firm and I was really happy it did. It meant that this time my ideas could be put forward into the work produced by this amazing company.

2015

Graphic Design Director

Ravensbourne University London

Sep 2012 - Mar 2015
  • London, United Kingdom
  • Internship
  • The Institute of IDEAs is Ravensbourne's Architecture and Interiors society and responsible for organising the international lecture series, events & live projects. More info at: www.instituteofideas.org Recent Events: www.ravelate-worldarchitecturefestival.eventbrite.co.uk www.ideaslate.eventbrite.co.uk

Education

2015

Aug 2012 - May 2015
  • London, United Kingdom
  • I studied Environmental Architecture & Interior Design, graduating with 1st class (honours).

Awards

2016

FMBE Bronze Award - Most Immersive Event

FMBE

  • Freeman XP were awarded the bronze award for 'Most Immersive Event' for the work we did on Vodafone Future Breakers.