Projects
- Freerider Co. Clothing LaunchFreerider are launching their new maternity clothing range, branching out from baby carriers and changing bags. This involved new brand photography, a social media launch campaign and a new website design. We needed to change the brand identity to match with new brand colours and a clean visual style, with more edge.
- Soy & Melt Candle Co.Soy and Melt is a new candle company that uses up-cycled containers, such as jars and cut Prosecco bottles. The brand identity needed to reflect the sustainable elements with modern and simple style. The brand product photography also needs to reflect the values and showcase the scents visually.
- Freerider Co.Create engaging social media animations and online advertisements for a maternity lifestyle brand. Promote their sustainable materials and be a relatable brand for new parents. Working alongside the founder, helping with content ideas and bringing motion to the products to increase engagement and brand exposure.
- EE Future MobileWhilst working at The Sideshow Agency, I had the opportunity to storyboard and design assets for an EE branded animation. We needed to launch EE’s new plans with an explainer, 'in a nutshell', type video for their internal sales team. This involved creating vector illustrations in the EE brand style and telling a story alongside the script.
- All Different. All Normal.The challenge Cervical cancer screening rates are at a 20 year low. One in three women don’t attend their appointments due to embarrassment. This embarrassment consists of concerns over the appearance of their vulva. The solution An integrated campaign aiming to increase the attendance rate of cervical screenings, by promoting individuality and self-love. Involving videos, animations and print materials that advertise a pop up event and website.
- It's YOUR time of the monthThe insight Each phase of your menstrual cycle has different strengths. For example, the Follicular Phase is the ‘most empowering’ time of the month. The solution An extension to your phone calendar that helps you track your menstrual cycle phases and use them to your advantage. Tackling the stigma that being on your period holds you back. Informing you of the main strengths of your current phase and how long it’ll last. It connects with the events you’ve added to your calendar, sending out e
Work history
Freelance In-House DesignerFreerider Co.
London, United KingdomFreelance
I design the digital creative on social and web platforms. This involves animations, online advertising, Instagram sticker gifs, brand guidelines, emails, brand photography, custom icons and social campaign strategies. I’ve learnt leadership skills whilst collaborating exclusively with the CEO and time management to balance my freelance work with my daytime work, successfully.
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Junior DesignerSideshow Agency
Bournemouth Rd, Peckham, London SE15, UKFull Time
I work on a variety of projects from launch campaigns, storyboarding films and creative pitches. Whilst at Sideshow, I’ve worked with clients such as KFC, BT, Westfields and EE. I have learnt about agency processes and developed my design skills and confidence by going from assisting Senior Designers to leading my own independent projects.
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Skills
- Digital Design
- Branding Design
- Motion Graphics
- Branding Identity
- Editorial Design
- Graphic Design
- Animation
- Gif Animation
- Print Design
- Web Design
Education
BA (Hons) Graphic DesignArts University Bournemouth
Bournemouth, United Kingdom
Graduating with a First Class Honours
Awards
Creative Conscience Award - ShortlistedCreative Conscience
My interactive device 'Go Neighbour' aimed to combat loneliness in the elderly was shortlisted for the Creative Conscience Award. It included an animation explainer video and mockups of the concept in real life.
https://www.creativeconscience.org.uk/shortlisted-entries/