My passion lies in visual communication, with a keen eye for conceptual design. My practice is colourful, engaging and aims to trigger curiosity. Working across multidisciplinary fields such as branding, publication design, virtual reality, augmented reality, event curation, etc., has helped develop a personal style that has a place in contemporary practice.
In contrast to my commercial practice which explores various visual disciplines through an amalgamation of experience and aesthetics, my illustrative work tells stories and address pressing social issues.
Although illustration has been my strong suit, my education in MA Graphic Media Design at the London College of Communication has expanded my choice of medium. Exploring new technology and design tools, my recent practical outcomes aim to create accessible discursive design and facilitate a more open dialogue. My graduate degree in BA Fashion Communication from international-affiliated National Institute of Fashion Technology, India, has also given me knowledge in photography, art direction and advertising.
I enjoy finding alternative solutions to problem solving, contextualising social responsibility and interdisciplinary collaborations that expand my knowledge and skill set.
Projects
- I Can See. Can You?Cover and chapter illustrations ‘I Can See. Can You?’ is the debut book of Christina Gomes, published by Partridge Publishing Singapore (25 July 2019). Have you ever wondered what it is like in the mind of a person with schizophrenia? How can one survive day after day of being unable to distinguish between one’s inner nightmares and the everyday realities that most of us take for granted? Mental disorder is devastating, especially when it seizes a ten-year-old just beginning her life. This sto
- Valley of FlowersDeveloped a visual language for branded deliverables that identifies with the client’s brand, luxury ready-to-wear clothing, which promotes Indian embroidery handicraft. These tags were designed for the sale of their new collection, ‘Valley of Flowers’ which comes in pastel colours, floral patterns, easier to carry styles, rich embroideries and motifs. We also conceptualised and photographed products for the same to be used on social media platforms and other promotional events.
- #LovescotchA worldwide celebration of scotch through music, art, food and plenty of whisky of course! A common misconception is whiskey appreciation is a stuffy, stodgy or boring affair. Whiskey has long been associated with a sense of class, status and wealth. However, millennial drinkers are now looking to break that association. On International Scotch Day on 10th February 2017, leading alcohol company Diageo hosted multiple events across the world. Being in charge of designing the branded deliverables,
- Adidas NMD - Past_ Empowers_ FutureConceptualisation, branded deliverables and social media promotions To celebrate the drop of the NMD - the sneaker for the urban explorer, and where the Past Empowers the Future, Adidas Originals in association with Homegrown through a launch party in Mumbai to encapsulate adidas Originals' and NMD's ideology as it takes a step above and beyond releasing an archival silhouette outfitted with modern technology.
- StarGold Select HDIn 2017, Star brought the thrill of watching movies at home with Star Gold Select HD! This new channel brought the very best of Indian cinema with a selection of meaningful and critically acclaimed stories to everyones homes. A collaboration in association with Homegrown and the channel led to create a one-of-a-kind open air screening right by the beach at Razzberry Rhinoceros in Juhu hotel. The Golden Ticket invite, the boxes of goodies along with other promotional deliverables were designed wi
- Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) ReportIllustration, layout and information design Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) GmbH is a federally owned enterprise supporting the German Government in achieving its objectives in the field of international cooperation for sustainable development. For over 60 years, the Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) GmbH has been working jointly with partners in India. This project was developed by a team of two in Infonauts. Co-designed layouts, illus
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Work history
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Design and Marketing InternZaubar
Berlin, GermanyInternship
- Developing a B2B website
- Brand identity
- Marketing content for the augmented reality integrated application
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FREELANCE GRAPHIC DESIGNERSalt Studio
- Kochi, IndiaFreelance
- Developed a visual language for branded deliverables that identifies with the client’s brand(luxury clothing) which promotes indian embroidery handicraft to be used for the sale of their latest collection.
- Creative Direction for product photoshoots and promotional events to be used on social media platforms.
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Skills
- Illustration
- Photoshop
- Art Direction
- Concept Development
- Layout Design
- Print Design
- Critical Thinking
- Brand Identity
- Brand Activation
- UI Design
Education
Master of ArtsUniversity of Westminster
London, United Kingdom
Master of ArtsUniversity of The Arts London (UAL)
- London, United Kingdom
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Awards
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All India Rank 3National institute of fashion technology
Achieved the third highest grade of 9.6 GPA out of a total of 10 in a nation-wide design exam in the course of Fashion Communication, semester 3.