Adidas NMD - Past_ Empowers_ Future

Conceptualisation, branded deliverables and social media promotions To celebrate the drop of the NMD - the sneaker for the urban explorer, and where the Past Empowers the Future, Adidas Originals in association with Homegrown through a launch party in Mumbai to encapsulate adidas Originals' and NMD's ideology as it takes a step above and beyond releasing an archival silhouette outfitted with modern technology.