About me

Hi my name is Amelia and I am an upper second-class Arts University Bournemouth graduate in Visual Communications, specialising in editorial, digital design, campaign design and illustration. My current occupation is a cake decorator, but I want to move past this interim COVID job to pursue my passion for design. Please feel free to contact me for any free lance work or just for a chat: amelias.designs98@gmail.com

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Projects

• 2

  D&AD 2020 GiffGaffResponse to D&AD brief Giffgaff, Gi is designed for the elderly, to combat problems of loneliness, inactiveness and safety in their homes and care homes. Gi is a friendly and patient piece of UI technology, linked with 5G and Giffgaff, the response rate of Gi is almost instant creating a personified effect.
• Lost MemoriesIllustrated Graphic Novel telling a true story of a lady who was in a terrible accident resulting in memory loss of 11 years. This book is highlighting the importance of memory and it’s connection to mental health issues and self-identity crisis.
• ISTD The Significance of NumbersFor ISTD 2020, this book ‘If Zero is nothing’ is designed to create an understanding but somewhat confusion to the differences between zero and null; highlighting the common misconceptions which lead to the two merging together in people’s minds.

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Projects credited in

• 28

  Arts University of Bournemouth, Visual CommunicationVisual Communication’s vision explores and examines the importance of visual communication in relation to culture and society, whilst championing the significance of an interdisciplinary approach. The course is interested in interdisciplinary processes of developing ideas and communicating through visual language. Visual communication is a continuum and seamless spectrum of creative activity, from conceptual practice to mainstream design. Visual Communication produces graduates who are able t
• BacardioD&AD Bacardi Brief 2019: How can you make Bacardí synonymous with the best moments of summer? Create a physical activation or experience that creates an epic summer moment where people feel free to be themselves, puts the power of music, dance and art to work and uses influencers and events. How would you celebrate and inspire others to #DoWhatMovesYou? Bacardio Bacardio is a combination of dance and exercise; an experiential activation designed to allow people to let loose and have fun. This w
• 2

  BacardioBacardio is an experiential activation combining dance & fitness! Responding to the Bacardi D&AD brief 2019, a vibrant & playful dance experience to get 18-25 yr olds moving and grooving into summer with Bacardi in the UK. This activation would travel around university towns in the run up to summer and would also appear at major UK music festivals during the summer. To promote this experience, a playful identity was created, taking inspiration from Bacardi’s existing identity & Cuban influence

Work history

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Graphic DesignerFrancoise Hardy
Aug 2020 - Sep 2020United KingdomFreelance
Françoise Hardy, formally named ‘Clementine Collection’ is a new small business fashion brand which came to me for a complete brand identity switch up. I worked with two lovely people from this brand for a month to recreate the look of their business. I created a brand new logo type and icon, along with photo editing and some illustrated ephemera to support their brand. I also created names for their Winter collection; 'Citrouille' meaning pumpkin, and 'Clementine' for their summer collection.
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Graphic DesignerFrancoise Hardy
Aug 2020 - Sep 2020United KingdomFreelance
Françoise Hardy, formally named ‘Clementine Collection’ is a new small business fashion brand which came to me for a complete brand identity switch up. I worked with two lovely people from this brand for a month to recreate the look of their business. I created a brand new logo type and icon, along with photo editing and some illustrated ephemera to support their brand. I also created names for their Winter collection; 'Citrouille' meaning pumpkin, and 'Clementine' for their summer collection. This gave me some first hand experience in presenting work to clients and responding to feedback as well as giving advice accordingly. They were lovely to work with.

Skills

• Print Design
• Advertisement Design
• Branding Design
• Experience Design
• Editorial Design
• Typography
• Illustration
• Photo Editing
• Poster Design

Education

Visual CommunicationArts University Bournemouth
Sep 2017 - Jun 2020Bournemouth, United Kingdom
Visual Communication gave me a wide spread of skills, giving a keen eye for detail and Adobe programme knowledge.