Andy Thirsk Senior Art Director

Projects

Pringles SummerBrief in a Tweet Create an online film that strengthens Pringles association with summer and promotes the Pringles karaoke microphone giveaway. The Idea People shy away from signing in public but sing like no-one’s watching when they’re listening to music in their cars. With this in mind, we took an ordinary taxi and transformed it in a way only Pringles could - into a rolling karaoke booth on wheels, complete with bright disco lights, loud sound system, plush red seats and even a shag carpet. Next we let it loose on the streets of London and offered passengers a free journey in exchange for singing their hearts out to an irresistibly catchy tune.
Google PlayBrief in a tweet: Get new and existing mobile gamers excited about Google Play Games Month - four weeks of unbeatable mobile gaming deals. The Idea: With mobile gaming your thumb can become a defender of the galaxy, a superhero, or a conqueror of ancient kingdoms. We wanted to get new and returning mobile gamers excited for Google Play’s biggest games promotions yet. To do this, we created our very own limited edition 3D printed Thumb Hats inspired by some of the games on offer. The thumb hats were sent to influential online game reviewers where they stole the show as props in their mobile games reviews. Finally, our thumb hats became the stars of our digital, OOH and print campaigns - thumbs up to that!

Projects credited in

The GetawaySeries of classic movie style posters for Press, Online and Outdoor for Renault (via Publicis • Poke) featuring Thierry Henry, to accompany a television campaign. The posters were designed carefully to work flexibly across vastly different aspect ratios in both portrait and landscape.

Skills