Ashley Manning

Journalist, Copywriter, Editor

Level
Senior
Location
London, United Kingdom
Availability
Locked Pro Plan feature
Professions
-

Projects

About me

Creative Editor and Copywriter. With over 7 years writing experience, I have the ability to communicate to a range of people over different industries, staying abreast of trends to deliver high quality content to increase engagement.

Locked Pro Plan feature

Skills

  • Copywriting
  • Sub-editing
  • Social Media Management
  • Brand Storytelling
  • Content Strategy
  • Content Editor
  • Brand Tone
  • Content and Media Writing
  • Ad Copywriting
  • Editorial

Companies I’ve worked with

  • Appear Here

    Appear Here

    • Retail
  • The Marketing Store

    The Marketing Store

    • Marketing & PR
  • TCOLondon

    TCOLondon

    • Publishing
  • Loot Financial Services Ltd.

    Loot Financial Services Ltd.

    • Non Creative Industries

Work history

2018

Freelance Copywriter

The Marketing Store

Oct 2018 - Dec 2018
  • London, United Kingdom
  • Freelance
  • -The sole copywriter for the MONOPOLY at McDonald's 2019 campaign -Strived to ensure that all content met the WCAG 2.1 AA accessibility standards -Created and edited copy for the new website and emails including error messaging -Worked with stakeholders including the Client and Account Managers to produce and revise work

2018

Senior Content and Social Media Editor

Loot Financial Services Ltd.

Jan 2017 - Aug 2018
  • London, United Kingdom
  • Full Time
  • -Leading the content, comms and social media for the company -Managing freelancers and editorial interns -Content creation, editing and working with content partnerships -Creating content calendars, devising quarterly strategies and managing budgets -Creating marketing collateral and leading the content creation for wider company campaigns -Working with CTFs as both a stakeholder and UX copywriter -Increasing user retention by creating user emails and in-app notifications -Increasing engagement by analysing and translating data using tools such as Google Analytics, Adjust and platform native management systems Key achievements: One of my articles had a CPI of £0.04 and I achieved 5% month on month increase in engagement on Instagram and Facebook.

2016

Editorial

TCOLondon

Sep 2016 - Oct 2016
  • London, United Kingdom
  • Internship
  • Pitching and writing articles for the digital side of Huck Magazine

2015

Marketing and Editorial

Appear Here

Jun 2015 - Oct 2015
  • London, United Kingdom
  • Full Time
  • -Creating online content including weekly email newsletters, case studies and interviews -Managing and maintaining social media channels -Increasing inbound sales through targeted campaigns -Research, planning and promotion of external company events Key achievement: Helped to increase email open rate by 5%

Education

Currently

Sep 2014
  • London, United Kingdom
  • I completed an MA in English which included modules in Modernism, Feminism and Psychiatry.

2012

Sep 2009 - Jul 2012
  • Liverpool, United Kingdom