Editor

  • Ashley Manning
As Editor I lead the re-design, re-naming and management of SKINT, the online magazine for 18-24 year olds (www.skint.loot.io).
I was tasked with hiring and managing a team of freelance writers and also creating content about lifestyle, finance, opinion, wellbeing, travel and culture. I was required to create content calendars and devise a content strategy to help develop the company brand and tone of voice.
Through analysing daily recorded data and metrics from the site, I was able to increase engagement and retention.
I also managed the company’s social media channels (Instagram and Facebook) where articles from SKINT where used as both push content and paid ads.
Editor by Ashley Manning
Editor by Ashley Manning
Editor by Ashley Manning
Editor by Ashley Manning
Ashley Manning
Journalist, Copywriter, Editor