benjamin callis

Creative Director /producer

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  • LocationUnited Kingdom

Projects

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About me

 

I am a doer and maker of things. I have 20 years experience in advertising, crafting and delivering brand stories through multiple channels. I’ve been fortunate to work with some exceptionally bright people and be involved with some fantastic projects. Some of my experience includes large digital initiatives for fashion retailers and sneaker brands – developing and road testing new AI technology with a car brand - collaborating on an educational theme park with Wellcome Trust and writing TV commercials and print ads for some well known household brands. I collaborate with brands and agencies (Fiat, Max Factor, Winsor&Newton, LG, B-Reel, Accenture, BBDO, and Blippar) combining Breakneck’s audience genre and distribution strategies with Advertising, Digital, Commerce and Content in new dynamic ways to create stories, images and experiences that people seek out, engage with, pay for and share. I’ve won some awards including Cannes Lions, D&AD, Campaign press, Campaign Direct, BTAA, One Show, W3’s and Clio’s for some of the brand marketing and digital work I've made - and as a filmmaker and producer I’ve been lucky enough to have my work win a few laurels and gongs as well as feature at Bafta and Oscar qualifying film festivals internationally. I have been part of the IPA Digital Business Group, a mentor at The School of Communication Arts and my public speaking experience includes Social Media Week, The inaugural Cannes Innovations Lions, The Art of New Business and Sundance. I help set up Breakneck films with the aim to create targeted stories that better reflect the increasingly fragmented way we all explore the world and consume the world. Our development slate includes feature films, documentaries, animation and shorts.

Skills

 

  • Advertising
  • Film
  • Marketing PR
  • TV
  • Digital Content
  • Multi-platform Content
  • TV Film Commercial
  • Design
  • Film Production
  • Producing
  • Communications
  • Storytelling

Work history

Currently

Creative Director & Producer

Breakneck Films

May 2015
  • Breakneck is a London based film production company that seeks to produce a broad range of output from short films and features to documentaries and animation. Our films have played at International Film Festivals all over the world including: The BFI London, Grimm Fest, Slamdance, Flickers Rhodes Island Film Festival, Arizona, Monster Fest, Edmonton, Monaco, London Short Film Festival, The International Children’s film festival Bangladesh, The Other Venice Film Festival, Charleston and The Julien Dubuque. The company currently has a full development slate across genre

2015

Group Creative Director

Huge inc

May 2014 - Jun 2015
  • I had creative responsibility for a number of accounts across the Huge inc offices, helping develop brand stories that worked across multiple platforms for clients including Unilever, and Nike, developing a mobile UX car strategy for Seat, as well as being involved with the migration of the Simpson's TV show to an online format

2014

Creative Director

SapientNitro

May 2010 - Jun 2014
  • I joined in 2010 to help galvanise this newly merged company and drive the formation of the World's first truly hybrid agency. Since then I have provided creative leadership on all aspects of brand marketing - from fully integrated brand comms to multi-channel consumer experience projects for a wide variety of clients. Pitch success on Carlsberg (Tuborg), Rolls Royce Engineering, Ladbrokes, Bacardi, Standard Chartered Bank, Egg and Mclaren Automotive Clients: FootLocker, Converse, Lacoste, Vodafone, Mclaren Automotive, Ladbrokes, Intel, BT, Bacardi, Mars, Rolls Royce Engineering, Standard Chartered Bank, Marks & Spencer, Egg, Aviva, Volvo

2010

Creative Director

David Goliath

Jun 2008 - Jun 2010
  • I was a founding partner that helped establish a European hub in London and Frankfurt for this LA based independent creative hot shop, to service the founding client KIA Motors Europe. I helped define KIA’s new tone of voice and produced three fully integrated car launch campaigns in the first nine months. The work transformed Kia’s business in Europe and became their most effective advertising ever, resulting in a Europe-wide sales uplift of 195%. Whilst there pitched and won the European account for Red Bull Cola. Client: KIA, Red Bull

2008

Freelance Art Director & Creative Director

Mother

Apr 2008 - Jul 2008
  • Worked on Stella Artois, Coca Cola and The Beatles

2008

Associate Creative Partner

Ogilvy & Mather Group UK

Aug 2001 - May 2008
  • I Joined Ogilvy to help usher in a new era of creativity at this advertising giant. Spent time there managing broad spread of multi-national clients and producing some cutting edge creative for them. Launched a skate label for GlaxoSmithKline’s Panadol brand, helped create the infamous American Express Black Party with Alexander McQueen, took the motoring giant Ford into the viral space, created the Cancer Research UK anti-smoking work that won Campaign magazine’s Campaign of the decade and helped fill the agency’s once empty reception with a wide variety of shiny new awards. Clients: GlaxoSmithKline, American Express, Ford, Cancer Research, Tilda Rice

2001

Art Director

Saatchi & Saatchi

Feb 1994 - Aug 2001
  • First job in Advertising learning from some of adland’s best creative: Dave Droga, Charles Saatchi, James Lowther and Nik Studzinski. Worked on Clients including: British Airways, Castlemaine XXXX, Silk Cut, Army recruitment, MTV, Club 18-30, Carlsberg Tetley, Kirin Lager, Hewlett Packard, Monster.com, Toyota and Lexus.

1993

Designer

ID Magazine

Jun 1993 - Dec 1993
  • First job out of College, cut design teeth at one of the world’s most cutting edge fashion magazines

Education

1993

Graphic Design

London College of Communication

Aug 1990 - Jun 1993

    Awards

    2016

    Hollywood Reel Independent film Festival - Best international Short

    • I produced a short film called Whisper. It's picking up quite a few nominations and getting played at some great film festivals world wide. Whats great about this award is it's an Oscar qualifier, so Whisper will be judged at the Oscars 2017! https://vimeo.com/139562686

    2015

    Arizona Int Film Festival - Best Global Short

    • I produced and directed a short film called Viking. https://vimeo.com/152012216

    2013

    W3 Silver

    • An interactive online experience for the Mclaren P1 which allowed users to engage with the revolutionary features of the most aerodynamic car in the world. https://www.youtube.com/watch?v=CTjbgKWcP4Y

    2013

    W3 Gold

    • CHRISTMAS BAUBLE OF FRIENDSHIP Seasonal promotion for SapientNitro. Sent to potential clients, the SapientNitro Christmas Bauble of Friendship collated an individual's social media activity and network, then transformed that data into a unique 3D printed sparkling star to hang on their tree at Christmas time. https://vimeo.com/58532195

    2011

    The Lovie Awards Gold - Branded Content

    Lovie Awards

    • We made a short piece of branded content that followed a collective of street artists as they created tape art installations across the capital inspired by the new Converse padded collar winter collection available exclusively at Foot Locker. https://vimeo.com/36331794

    2007

    D&AD Integrated Campaign

    D&AD

    • I realised that anti-smoking communications are, in fact, part of the problem they're trying to solve. It's the nature of human psychology and addiction that we can desensitise ourselves to terrible things so long as they're familiar. Anti-smoking ads do the smoker a favour: the usual cues like diseased body parts are their warning to switch channel. Yet if you put the same chemicals you find in cigarettes in a completely new context, suddenly they regain the power to shock. As a result of the campaign... 59% of smokers were shocked. 48% of smokers claimed they were more likely to quit. 45% of smokers took action to prevent others breathing their smoke. https://vimeo.com/20741361

    2007

    BTAA Bronze

    • I realised that anti-smoking communications are, in fact, part of the problem they're trying to solve. It's the nature of human psychology and addiction that we can desensitise ourselves to terrible things so long as they're familiar. Anti-smoking ads do the smoker a favour: the usual cues like diseased body parts are their warning to switch channel. Yet if you put the same chemicals you find in cigarettes in a completely new context, suddenly they regain the power to shock. As a result of the campaign... 59% of smokers were shocked. 48% of smokers claimed they were more likely to quit. 45% of smokers took action to prevent others breathing their smoke. https://vimeo.com/20233859

    2007

    Campaign Direct Grand Prix,Gold,Silver

    Campaign

    • I realised that anti-smoking communications are, in fact, part of the problem they're trying to solve. It's the nature of human psychology and addiction that we can desensitise ourselves to terrible things so long as they're familiar. Anti-smoking ads do the smoker a favour: the usual cues like diseased body parts are their warning to switch channel. Yet if you put the same chemicals you find in cigarettes in a completely new context, suddenly they regain the power to shock. As a result of the campaign... 59% of smokers were shocked. 48% of smokers claimed they were more likely to quit. 45% of smokers took action to prevent others breathing their smoke. https://vimeo.com/20741361

    2007

    Creative Circle Silver

    Creative Circle

    • Part of the campaign for real beauty. This commercial features a blind woman talking us through her beauty regime, highlighting the benefits of a non-marking invisible deodorant. https://vimeo.com/20284425

    2007

    BTAA Silver

    • Part of the campaign for real beauty. This commercial features a blind woman talking us through her beauty regime, highlighting the benefits of a non-marking invisible deodorant. https://vimeo.com/20284425

    2007

    Creative Circle Silver -Multi Media

    Creative Circle

    • I realised that anti-smoking communications are, in fact, part of the problem they're trying to solve. It's the nature of human psychology and addiction that we can desensitise ourselves to terrible things so long as they're familiar. Anti-smoking ads do the smoker a favour: the usual cues like diseased body parts are their warning to switch channel. Yet if you put the same chemicals you find in cigarettes in a completely new context, suddenly they regain the power to shock. As a result of the campaign... 59% of smokers were shocked. 48% of smokers claimed they were more likely to quit. 45% of smokers took action to prevent others breathing their smoke. https://vimeo.com/20741361

    2007

    Cannes Lions Gold ,Silver,Bronze

    Cannes Lions

    • I realised that anti-smoking communications are, in fact, part of the problem they're trying to solve. It's the nature of human psychology and addiction that we can desensitise ourselves to terrible things so long as they're familiar. Anti-smoking ads do the smoker a favour: the usual cues like diseased body parts are their warning to switch channel. Yet if you put the same chemicals you find in cigarettes in a completely new context, suddenly they regain the power to shock. As a result of the campaign... 59% of smokers were shocked. 48% of smokers claimed they were more likely to quit. 45% of smokers took action to prevent others breathing their smoke. https://vimeo.com/20741361

    2007

    D&AD Graphic Design

    D&AD

    • This started out as a brief for house ad for Ogilvy&Mather - The result end up being a seies of magazines that were sold in cool book stores and designer outlets like Collett in Paris, this is the third issue of the series and took the form of a 12

    2005

    ONE SHOW GOLD Viral Campaign

    One Show

    • A series of viral films for Ford Fiesta - they highlighted the dynamic handling and speed in a tongue-in-check way https://vimeo.com/36331700

    2005

    Cannes Lions Silver

    Cannes Lions

    • A series of viral films for Ford Fiesta - they highlighted the dynamic handling and speed in a tongue-in-check way https://vimeo.com/36331700

    2001

    D&AD Copy

    D&AD

    • Long copy print ad for NABS - it takes us through the extreme levels of competitiveness experience by an amateur rugby player competing at the annual NABS Rugby competition. . http://www.dandad.org/awards/professional/2001/writing-for-advertising/11882/my-belief-is/

    2000

    Campaign Press Silver

    Campaign

    • Hard hitting press campaign targeted doctors and nurses in the NHS. It challenged them to take up one of the toughest careers in medicine