I'm a creative brand marketing professional, with over 6 years experience in marketing and media. During this time I have gained invaluable experience and developed a wide range of skills, whilst working with a number of different brands and media partners. Clients I have worked with so far include - Yakult, Amazon, Marks and Spencer, American Express, Mazda, Deliveroo, Warner Brothers, Toshiba, McCains, Sainsbury's, RNLI, Footlocker, Crown Paints, Alzheimer's Research UK, Jewson, Disney, Philadelphia (Mondelez), HP, Adidas, Bentley, and Asda. Key Skills: Creativity - developing new ideas and collaborating across teams to execute them. Business development - driving growth with current clients and looking for new opportunities. Negotiation - with clients, media owners, brand partners and production companies. Leadership - managing senior client relationships and developing relationships with internal stakeholders. Budget management - managing multi-million pound budgets for commercial deals. Effectiveness - developing campaigns that have driven ROI and exceeded business goals.Locked Pro Plan feature
As Commercial Partnerships Account Manager at Mindshare I work closely with planners and strategists to deliver partnership solutions across 5 key accounts: American Express, Marks & Spencer, Mazda, Booking.com and The National Trust. Achievements: - The only person to be invited from Mindshare to the 2018 Channel 4 Plannertarium event as a "future leader in media" - Partnerships lead on an American Express Gold Card partnership with Amazon and their Prime Now delivery service. This partnership was the first campaign to utilise the Amazon app's visual search capability in a commercial campaign in Europe - Brokered a brand to brand partnership between American Express' Gold Card and Deliveroo's Editions kitchens. The partnership was activated across multiple touchpoints including cobranded OOH, print assets, cobranded food items, and cobranded digital assets - Negotiated and managed Mazda's 2 year sponsorship of the 9pm film on Film4
At Drum my primary role was to manage relationships with media owners and production partners across a variety of media channels. As part of a close knit team at Drum I answered briefs from the 260+ clients across the Omnicom group, supporting each of the group's media agencies. During my time at Drum I worked on a series of exciting campaigns for a number of clients, including Mondelez, Sainsbury's, Warner Brothers, Confused.com, Disney, RNLI, Crown Paint, Jewsons, and Alzheimer's Research UK. Achievements: - Partnership lead for the Lego Batman partnership with Channel 4, which won a Bronze Cannes Lion at the Cannes Lions International Festival of Creativity 2017, amongst a number of other awards - Campaign manager for the RNLI/Ladbible ‘Respect the Water’ partnership, which has been credited with saving 8 lives. It also won 2 x Brand Film Festival Awards (including ‘Best of the Best’ in the Brand Documentary category), was an Official Honouree at the 2017 Webby awards, and was highly commended at the Digital Publishing Awards
During my time at Momentum I was responsible for the day–to-day management of the Asda account and ensuring the smooth running of projects. Projects consisted of experiential marketing activity in Asda stores across the UK.
Passed with credit
Passed with a 2.1