Cezar Coscelli
Available

Cezar Coscelli

Multiplatform Creative Director at Broders Films, Techs and ArtsSão Paulo, Brazil
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Cezar Coscelli
Available

Cezar Coscelli

Multiplatform Creative Director at Broders Films, Techs and ArtsSão Paulo, Brazil
About me
Hello. I’m Cezar Coscelli, a craft and detail-oriented creative director, copy/screenwriter, filmmaker and XR storyteller with 20 years of experience in the advertising, film, art, entertainment, beauty and tech industries. A concept-builder and problem-solver kinda guy. An innovation-stalker and results-driven professional. A global thinker, and yet a hands-on doer. But before all those hyphenated words, I’m a people-centric person. Enough about me, though. Instead, let me know: how you doin' today?
Projects
  • Natura Chronos // #2old4This
    Natura Chronos // #2old4This“You’re never too old to live the best version of yourself.”
  • Natura Faces // Who are You on the Streets?
    Natura Faces // Who are You on the Streets?“The streets reflect the beauty of your identity.”
  • Ford Territory // Immersive 360º Guide
    Ford Territory // Immersive 360º Guide“360º of immersive joy.”
  • Natura Chronos // #2old4
    Natura Chronos // #2old4“Who defines the best age to be yourself?”
  • KLM + HEINEKEN // World Trip
    KLM + HEINEKEN // World Trip"Be the first KLM fan to complete this unforgettable journey around the world and win the trip of a lifetime.”
  • Citroën // Blind Test
    Citroën // Blind Test“There’s a great chance you don't like something. At least until trying it the right way."
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Projects credited in
  • The Journey
    The JourneyClient: Natura (N°1 cosmetics brand in Brazil) Agency: Tribal Brazil Natura is seen as a women’s brand and for the first time in their history, they were about to launch a campaign focused only on men. To release a new perfume fragrance for men they wanted to celebrate what to be a man means, their lives and their stories. Traditional media wasn’t working for them, they felt was too chauvinistic. So they came to us to create a digital campaign that could tell a story and more important interact
Work history
    b
    b
    Multiplatform Creative Directorbroders films
    BrazilFull Time
    Creative Direction for audiovisual, interactive (such as AR, VR and Games) and entertainment projects. In addition: screenwriting, concept and creative ideation for integrated campaigns and activations for both direct clients and agencies.
    M
    M
    Creative DirectorMalabar Films and Creative Content
     - BrazilFull Time
    Creative Direction and Executive Production. In addition: screenwriting, concept and creative ideation for integrated campaigns and activations for both direct clients and agencies.
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Skills
  • Fashion
  • Advertising
  • Film
  • TV
  • Copywriting
  • Creative Direction
  • Creative and Conceptual
  • Storytelling
  • Innovation
  • Concept and Ideation
Education
    U
    U
    PostgraduateUniversidade Anhembi Morumbi
    Brazil
    Digital Games, Postgraduate Degree
    A
    A
    SpecializationAIC - Academia Internacional de Cinema
     - Brazil
    Showrunner - Creating and Producing TV Shows, Arts, Entertainment, and Media Management
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