Charlotte Williams

Marketing Consultant

  • Chloe Pierre
  • Lalitha Sampathi
  • Laura Cooper
Connections

Projects

Projects credited in

About me

A London-based Marketing Consultant and Founder or SevenSix Agency a marketing agency with a focus on diversity.

Locked Pro Plan feature

Skills

  • Digital Marketing
  • Influencer Engagement
  • Influencer Marketing
  • Influencer Management
  • Social Media Marketing
  • Social Media Management
  • Instagram Specialist

People I’ve worked with

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Companies I’ve worked with

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  • Eleven Eleven Agency

    Eleven Eleven Agency

    • Communications
  • The Full Service

    The Full Service

    • Advertising
  • SevenSix Agency

    SevenSix Agency

    • Marketing & PR
  • Nike

    Nike

    • Fashion

Work history

Currently

Mar 2019
  • London, United Kingdom
  • Full Time

2018

Marketing Manager

WAH London

Apr 2018 - Jul 2018
  • London, United Kingdom
  • Full Time
  • ● Event management for both WAH branded events and external brand partnerships ● Brand collaborations – working with an array of brands on co-branded pop-up shops, parties and social media collaborations ● Social Media Strategy: directing the social media assistant on creating engaging content to reach a combined audience of over half a million followers. With a heavy focus on Instagram, the channel has grown by 20k followers since I joined the company ● Helping young female entrepreneurs showcase their businesses through collaborations, introductions, event management and social media coverage ● In-house PR

2018

Marketing Manager

Hello Kitty

Mar 2016 - Mar 2018
  • London, United Kingdom
  • Full Time
  • Developed and launched 2017 Influencer Marketing campaign: Hello Kitty Gang live in 10 markets across Europe, Russia, Australia and Israel ● Influencer Outreach Management: researching and targeting influencers with those markets, establishing authentic and long-term relationships with them ● Planning, delivering and reporting on success of Hello Kitty events to promote and build the brand, working with the best PR and Digital Agencies in EMEA markets ● Social Media Management: shaping European Hello Kitty social media strategy (all channels), training Australian, Russian and Israeli social media managers, working closely with Head of Creative and Design on creation of content. Growing the Hello Kitty European Instagram account by 250% in 8 months ● Rebrand and management of Sanrio.eu website: creating and curating content, working closely with internal and external stakeholders such as Sales, Legal and IT departments ● Brand collaborations and commercial partnerships: bringing Hello Kitty and Sanrio characters together with the best and most exciting brands such as ASOS, PUMA, Baby-G, Stance & Ministry does Fitness to name a few

Education

2012

BA Hons Spanish and Portuguese

University of Nottingham

Sep 2008 - Jul 2012
  • Nottingham, United Kingdom