Charlotte Stavrou (née Williams) is the Founder & CEO of SevenSix Agency and co-host of BBC Radio 4 podcast, All Consuming. She's the go-to person for brands looking for advice on how to make their marketing strategies more inclusive. Charlotte regularly speaks for and works with platforms such as Meta and YouTube, and participates in roundtables and panels with industry bodies such as ISBA and Advertising Association.
In addition to her consultancy work, Charlotte offers Inclusive Marketing and Influencer Marketing training to brands and agencies. For the past four years, she has been helping creators understand their value. Together with her team, Charlotte has created the first-ever influencer pricing reports that have highlighted the Influencer Racial Pay Gap. Her yearly pricing reports have helped set an industry pricing standard.
Projects
- Kitri August CollectionModelling for Kitri Studio's Summer collection. Styled by Rianna Williams and photography by Krysral Neuvil. "Summer is not over! We’re claiming back the summer that never was, with our latest collection inspired by the swinging 60s and 70s. The collection focuses on easy-to-wear, everyday pieces with an injection of our signature colour pops in vintage-inspired silhouettes. Youthful naïve florals and our perennial favourite polka dot print sit next to hand-painted wallpaper florals that will l
- VIRGIN EMI X WAH LONDON | ALICEVirgin EMI Records listening party for new artist, Alice. Invited forty industry friends to WAH Soho to get Girls x Boys inspired nails, the title of her latest single. Alice played an acoustic set of three singles in front of the WAH nail wall, the performance was live streamed on WAH Nails Instagram. Drinks sponsored by Malibu.
- PROCESSIONS 2018 BANNER WORKSHOPPROCESSIONS, commissioned by 14-18 NOW, the UK’s arts programme for the First World War centenary and produced by Artichoke, was a once-in-a-lifetime mass participation artwork which celebrated one hundred years of votes for women. One hundred women artists were commissioned to work with organisations and communities across the UK to create one hundred centenary banners for PROCESSIONS as part of an extensive public programme of creative workshops. WAH hosted a banner making workshop in the Soh
- WAH LONDON X THE FULL SERVICE PRIDE CAMPAIGNWAH was approached by world-famous photographer, Rankin, and his team The Full Service to work on a campaign of our choice. We chose to do something for Pride Month, London Gay Pride being an important event for WAH, not only due to its Soho location but with many staff and long-standing clients being part of the LGBTQ community, we wanted to go big. The two teams joined forces to put our fingers up to ignorance and show some liberated love for pride 2018 with the ‘Fingers Up’ campaign. We cr
- HELLO KITTY GANG TAKES TOKYOIn 2016 I was hired by Sanrio to increase brand awareness within the 18-30-year-old female audience. Amongst a series of brand collaborations, including ASOS, PUMA and BABY-G, I launched an influencer network called the Hello Kitty Gang. This network is made up of a mixture of Europe and Australia's Hello Kitty fans and cool girls and boys and its aim was to support collaboration launches and give Hello Kitty a digital presence throughout Europe and Australia. With a new Hello Kitty look, desi
- HELLO KITTY GANG VALENTINE'S DINNERTwenty of the London Hello Kitty Gang were invited to SUSHISAMBA for an intimate meal and origami workshop. Hello Kitty Wine partner, Torti Wine, sponsored the event offering a large supply of sparkling wine to our guests. Goodie bags contained Hello Kitty Wine, Punky Pins and handpicked pieces from the then newly launched ASOS collection.
Projects credited in
- Republic Summer Business SchoolDuring August and September, Republic is running a series of workshops for anyone who's launching – or thinking of launching – their own business. You could be a freelancer looking to expand your revenue streams, an entrepreneur with a idea that needs to be nurtured, or business owner who wants to grow. You can either come to the whole series, or drop in for the workshop that's most useful to you. Our no-nonsense, jargon-free advice workshops are interactive, intimate and informal, so you'll
- thy.self Launches Podcast Self-Care Sis with Foundation FMthy.self Launches Podcast Self-Care Sis with Foundation FM - Listen in via Apple Podcast and Spotify! https://open.spotify.com/show/7o1RspkNv6Xs64aIThG6i9 https://podcasts.apple.com/gb/podcast/thy-self-radio-presents-self-care-sis/id1502321921
- Adjusting Racism From Within - thy.self x InstagramInstagram asked thy.self what we are doing to support #blacklivesmatter so we teamed up with Velisa - @blackandhr to discuss how to adjust racism from within (the workplace) with a feature from SevenSix's Founder - Charlotte Williams ✊7
- Foundation FM - thy.self ResidencySometimes one thy.self event is just not enough! After our first feature on Foundation FM back in 2019, thy.self were invited back to become a new addition of the radio station's family. Together we host a monthly show where no conversation is the same as any other and women and important matters are placed at the forefront of what we do . Hosted by thy.self's Founder, Chloe Pierre, the catch-up show with thy.self addresses topics most brands and individual's are hesitant to discuss out loud/ p6
+ Show more
Work history
Founder & CEO
W
W
Marketing ManagerWAH London
- London, United KingdomFull Time
● Event management for both WAH branded events and external brand partnerships
● Brand collaborations – working with an array of brands on co-branded pop-up shops, parties
and social media collaborations
● Social Media Strategy: directing the social media assistant on creating engaging content to
reach a combined audience of over half a million followers. With a heavy focus on Instagram,
the channel has grown by 20k followers since I joined the company
● Helping young female entrepreneurs showcase their businesses through collaborations,
introductions, event management and social media coverage
● In-house PR
+ Show more
Skills
- Digital Marketing
- Influencer Engagement
- Influencer Marketing
- Influencer Management
- Social Media Marketing
- Social Media Management
- Instagram Specialist
Education
U
U
BA Hons Spanish and PortugueseUniversity of Nottingham
- Nottingham, United Kingdom