Chloe Norman Freelance Illustrator, Animator and Designer

About me

Delivering impactful brands through meaningful design, animation and illustration. • Based in London •

Posts Projects Experience Team

Projects

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Brorritos (mexican takeaway) Mascot DesignBrorritos approached me to create a mascot that could be used for staff uniform in their stores. We delved into the humble beginnings of how it all began as the main source of inspiration - two friends who met at university, bonded over their love of food and decided to create a Mexican street-food restaurant. The mascot design is a development of the core element of their brand, the 'o' in the logo. The elongated 'o' represents a burrito, so bringing this element into the characters works se
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eHub explainer animationWorking with clinical experts in the business to develop an animated explainer of an eHub. Given its complicated structure, it was integral that we came up with a simple solution for the explanation of this, using illustration and motion to develop a story of how an eHub can work to the benefit of practices.
eConsult branded collateralAs Creative Designer at eConsult it is my responsibility to ensure all collateral is abiding by the Brand Guidelines. I developed these guidelines to ensure company-wide unity of the brand and help my colleagues further understand the importance of why consistency in presentation decks, social media posts, internal and external collateral can have a big impact of how we are perceived as a company. Below shows some examples of social media content, animated explainers, iconography, illustrated a
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GROWTH - Playlist Cover ArtThroughout the current pandemic I’ve found myself inspired by so many different things. From the gorgeous words of Florence Given in the new bible ‘Women Don’t Owe You Pretty’ ( @florencegiven ), to following my new fave yoga sessions with the one and only ‘Yoga with Adriene’ and lastly the cover art of a whole bunch of beautiful songs and albums I’ve been listening to while WFH at my make shift desk (the dining table lol). So I decided to create a Spotify playlist of songs that feel authentic
COVID-19: how to treat coronavirus at home - Editorial IllustrationArticle illustration for Patient Info
'Do you need to disinfect your home?' - Editorial IllustrationArticle illustration for Patient Info