Projects credited in
- Treasure IslandIf you’re looking for gold, beware of Silver. The ultimate tale of greed, betrayal and treasure: when pirates were really pirates. We were tasked with creating a campaign that would appeal to fans of the classic tale and a new, younger audience too. Everyone loves a baddie and with Eddie Izzard staring as Long John Silver we focused the campaign around his character, also hooking in his fans. The campaign pulled in over 2 million viewers in the first week, becoming the second highest rating dr
- Sky Sports RebrandThe brief was to create a new Sky Sports, one that offers complete control to its customers by creating nine dedicated sports channels. The result is a fresh and modern brand that positions Sky Sports as the ultimate sports storyteller. Moving beyond the cliche celebratory moments to bring you every side of the story – the grit, the pain, the passion and the disappointments.
- Sky Arts, Rebrand IndentsIn an identity refresh for the entertainment channel, MPC have worked with Sky on two 25” channel idents; ‘Dog’ and ‘Butterflies’ and a third, ‘Umbrellas’, is to follow.Sky Lead Design Director, Alex Haley said, “MPC's passion, expertise and willingness to go the extra mile on the Sky Arts rebrand has been second to none. At each stage of the project their attention to detail has elevated the work, creating an identity we are incredibly proud of.”
+ Show more